Responsibilities

• Global Brand Strategy & Development
• Develop and execute the Driscoll’s global brand strategy: purpose, positioning, brand architecture, identity, experience principles, and long-term brand roadmap to achieve Driscoll’s global objectives
• Establish global brand frameworks and playbooks that provide clear guardrails while enabling smart local freedom
• Steward brand equity growth, distinctiveness, and long-term brand value creation across all regions
• Marketing Centre of Excellence (Build the Operating System)
• Build and lead a best-in-class Global Marketing COE that raises marketing capability across all regions
• Own the enterprise marketing operating system: governance forums, decision rights, briefing standards, creative development process, campaign excellence routines, and effectiveness frameworks
• Develop and manage the global agency and production ecosystem, including partner selection, performance management, and modern content and production models

Requirements

• The successful candidate will bring 15+ years of senior marketing and brand leadership experience with a proven record of building global brands and elevating marketing capability across multiple markets.
• They possess deep expertise in brand strategy, communications, content, and marketing effectiveness, combined with strong commercial acumen and experience operating in complex, matrixed organizations.
• This leader has demonstrated success in building and running a Marketing COE, managing global agency ecosystems, and driving transformation in marketing ways of working.
• Exceptional strategic thinking, communication, and influencing skills are essential, as is a strong track record of managing and developing high-performing teams
• Willingness to travel globally (approximately 40%) is required
• FMCG or Fresh Produce experience a plus
• English fluency essential, Spanish and/or Mandarin a plus

Benefits

• comprehensive medical, dental, and vision coverage
• life insurance
• disability coverage for positions working more than 30 hours per week
• 401(k) with employer match
• profit-sharing participation
• paid sick time
• paid vacation
• paid personal and family care leave