Senior Director, Global Applications Marketing, Smart Home IoT/ Edge AI

San Jose, CA (Hybrid)

$226K/yr – $329K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Own the global performance, roadmap, and value architecture for Smart Home & Consumer applications, leading a cross-regional organization to translate customer needs into end-to-end system solutions and aligned GTM.

  • Own performance and roadmap across Smart Home & Consumer apps, driving measurable business outcomes.
  • Translate customer requirements into compelling value propositions and system-level solutions.
  • Lead global roadmap, commercial assessment, prioritization, and cross-region GTM collaboration.

Job Description

Responsibilities

  • Own global accountability for performance and results across Smart Home & Consumer applications and marketing
  • Owns end-to-end application roadmap for business-critical applications, including ongoing commercial assessment and alignment to the product roadmap
  • Sets application strategy and develops application content for bluebooks, grounded in strong understanding of application use cases
  • Lead a high-impact global organization, including multiple senior direct reports, fostering a culture of accountability, inclusion, and high performance
  • Drive cross-regional alignment to ensure consistency in strategy execution while enabling regional market agility
  • Defines the full Infineon offering (products, software, services, ecosystem partners), supports go-to-market (G2M) activities , and engages with standardization authorities to assess business impact
  • Own the end-to-end global application roadmap for business-critical use cases, including commercial assessment and prioritization
  • Translate customer and application requirements into compelling value propositions and system-level solutions
  • Develop application blueprints, reference designs, and solution narratives grounded in deep understanding of end-use markets
  • Identify and scale strategically important, fast-growing applications globally

Requirements

  • Proven global leadership experience in semiconductor, electronics, or adjacent industries
  • Demonstrated success leading large, geographically distributed teams, including senior leaders
  • Strong track record in applications marketing, product marketing, or system solutions leadership
  • Ability to operate at both strategic and execution levels, translating vision into results
  • Deep understanding of Smart Home, Consumer, IoT, or Edge applications and ecosystems
  • Experience driving global strategies across diverse markets and regulatory environments
  • Accountable for the performance and results of multiple related units, ensuring shared ownership across teams
  • Develops plans across business, production, operations, and organizational priorities, delivering outcomes in fast-changing business and/or regulatory environments
  • Controls resources and supports policy formation within the area of responsibility, promoting transparent and equitable decision-making
  • Makes decisions guided by resource availability and functional objectives, balancing competing priorities thoughtfully
Infineon logo

Infineon

4.1 Glassdoor

Semiconductors are crucial to solve the energy challenges of our time and shape the digital transformation. This is why Infineon is committed to actively driving decarbonization and digitalization. As a global semiconductor leader in power systems and IoT, we enable game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. We make life easier, safer, and greener. Together with our customers and partners. For a better tomorrow.Together, with more than 58,000 people from over 100 countries, we are not just shaping the future. We are redefining it. We engineer innovative products, while caring for our people and empowering them to reach ambitious goals. We offer work-life balance, long term growth and a supportive environment where individuality is celebrated. #WeAreIn for driving decarbonization and digitalization. Are you in?

Founded in 1999
Neubiberg, Bavaria, DEU
43K employees (1,788 in marketing)
84% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
2.1M
Monthly Google Ads Budget
$16K
Traffic Source Mix
Search
45.8%
Direct
39.9%
Referral
6.8%
Social
2.3%
Paid
5.2%

Headcount Trend

Current headcount: ~42.7K

Marketing Team

Marketing Team Size
1,344 (3% of company)
Median Career Experience
19 years
Median Tenure
5.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$5.5B
Last Raise
$966.2M
Grant, 1 years ago

Funding History

  • Feb 2025
    Grant • $966.2M
  • Feb 2025
    Post IPO Debt • $774.9M
  • Feb 2025
    Post IPO Debt • $2.1B

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