Responsibilities

• Develop and execute Datavant’s enterprise marketing strategy in partnership with vertical marketing leads, ensuring alignment and cohesion across business units.
• Drive marketing operations excellence, including systems-level decision-making, process optimization, and website ownership.
• Oversee digital and content marketing strategy to enhance Datavant’s online presence, engagement, and thought leadership.
• Partner with Strategic Communications on external recognition, public company readiness initiatives, and corporate narrative development.
• Lead enterprise-level initiatives for top-of-funnel demand generation, leveraging cross-vertical collaboration to amplify impact.
• Manage creative resources and standards to ensure consistent, high-quality brand execution across all materials and channels.
• Serve as a central connector and advisor to marketing teams across verticals, sharing best practices and driving continuous improvement.
• Support Corporate NPS initiatives by aligning marketing efforts with the company’s broader customer experience goals.
• Collaborate cross-functionally with Product, Comms, and Commercial leaders to ensure marketing strategies align with business priorities and enterprise objectives.

Requirements

• 8+ years of experience in marketing, including experience in enterprise or cross-functional roles.
• Proven success in high-growth, fast-paced technology or healthcare technology organizations.
• Strong expertise in digital marketing, content strategy, and demand generation.
• Experience managing marketing operations and systems with a focus on efficiency and scalability.
• Exceptional ability to influence and collaborate across matrixed organizations with senior stakeholders.
• Excellent written and verbal communication skills, with a track record of driving strategic alignment across diverse teams.

Preferred

• Experience in healthcare, data, or enterprise technology sectors.
• Demonstrated success driving brand recognition, external thought leadership, and market presence.
• Familiarity with public company readiness initiatives and corporate reputation management.
• Strong analytical and strategic thinking abilities with a data-driven approach to decision-making.
• Creative problem-solver who thrives in dynamic, resource-constrained environments.