Senior Director, Digital Activation (QSR Client)

New York City, NY (Hybrid)

$120K/yr – $230K/yrSenior Level10+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the US digital media program, turning business goals into cross-channel activation and measurable growth with cross-functional leadership.

  • Lead the digital vision and stakeholder alignment to raise brand-safe performance across Search, Programmatic, Video, Audio, and Social.
  • Shape the roadmap by spotting emerging trends, evaluating platforms, and benchmarking competitors to inform POVs and fast-follow innovations.
  • Develop and mentor the activation team, aligning with Analytics, Creative, Privacy, and Operations to hit KPI targets.

Job Description

  • Responsibilities not shown here
PHD logo

PHD

Welcome to PHD.Powered by our next-generation network, PHD’s advanced thinking - Intelligence. Connected. - combines data, technology, and human expertise collaboratively to achieve greatness.This is how we are one of the world’s most awarded media agencies, and currently ADWEEK’s Global Media Agency of the Year.We have around 6,500 people in 81 offices across 74 countries, all connected in one platform, Studio. Studio, which launched in 2018, allows our account teams, planners, and strategists worldwide to collaborate to create online campaigns, producing 70,000 unique ideas from across the agency, together.This is how we transform experiences.This is how we move brands and businesses forward.www.phdmedia.com

Founded in 2006
London, England, GBR
5K employees (1,376 in marketing)

Traffic Signals

Monthly Visitors
95.2K
Traffic Source Mix
Search
45.8%
Direct
40.3%
Referral
8.8%
Social
3.8%
Paid
0.9%

Headcount Trend

Current headcount: ~5.1K

Marketing Team

Marketing Team Size
1,281 (26% of company)
Median Career Experience
11 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
17