Senior Digital Strategist - Paid Marketing & CRO

USA (Remote)

$90K/yr – $120K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid media strategy and execution across Google, Meta, and LinkedIn for a portfolio of B2B clients.

  • Own strategy and end-to-end paid media campaigns across Google, Meta, and LinkedIn.
  • Must-have: 5+ years hands-on paid media; manage $20K–$150K+/month.
  • Standout: direct client-facing leadership with CRO collaboration and cross-functional impact.

Job Description

Responsibilities

  • Own strategy, execution, and optimization across Google Ads, Meta Ads, and LinkedIn Ads for a portfolio of clients
  • Manage campaign builds end to end: keyword research, audience development, ad copy, bid strategy, landing page recommendations, budget pacing
  • Deliver clear, insight-driven performance reporting on a weekly and monthly cadence
  • Proactively identify opportunities to improve ROAS, reduce CPA, and scale what's working
  • Serve as the primary paid media point of contact for clients: you'll be on calls with the client’s CMO, in Slack channels, and leading the conversation
  • Support CRO initiatives: landing page audits, A/B test ideation, conversion funnel analysis
  • Contribute to content strategy by identifying high-intent keyword themes and audience insights from paid data
  • Assist with analytics and measurement: GA4 configuration, attribution modeling, dashboard development
  • Participate in new business pitches and audits as a subject matter expert
  • Help build and refine internal processes and playbooks as the team grows

Requirements

  • 5+ years of hands-on paid media experience
  • Deep platform expertise in Google Ads (Search, Performance Max, Display) and Meta Ads
  • Comfortable managing $20K–$150K+/month in combined ad spend across multiple accounts
  • Strong analytical chops, fluent in GA4, comfortable with spreadsheets, and able to connect ad performance to business outcomes
  • Excellent written and oral communicator who can translate campaign data into strategic insights for non-technical clients

Preferred

  • LinkedIn Ads and Microsoft Ads experience is a strong plus
  • Experience in B2B, professional services, or lead generation campaigns is strongly preferred
  • You're scrappy, self-directed, and thrive in small-team environments where you wear multiple hats

Benefits

  • Flexible PTO and a remote-first culture built on trust and accountability
  • Direct access to the founder and a real voice in how the agency grows
  • A profit-sharing structure that rewards your contribution to the business
  • A path to senior leadership within a growing agency
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E4C5 Web Consulting

We offer holistic digital growth—tailored, efficient, and results-driven. We infuse Product Management principles into our practice, and focus on best value for effort above all else.Based in Boston, MA, E4C5 specializes in driving customer acquisition growth for B2B SaaS firms and dual sided marketplaces. Our core areas of expertise are SEO, conversion rate optimization, web development and UX, and paid search.

Founded in 2024
Quincy, Massachusetts, USA