Senior Decision Science Analyst - Bank Marketing Analytics

Phoenix, AZ (Hybrid)

$114K/yr – $218K/yrSenior Level6+ years expFull time

Posted 1 month ago

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Job Summary

Own the end-to-end data driven decision science for marketing analytics, turning complex analyses into action that shifts bank marketing campaigns and strategy.

  • Growth Analytics: Own the flow from data gathering to insight delivery for campaigns, influencing strategy and change.
  • Visualization & storytelling: Present findings to senior management and non technical audiences to drive alignment.
  • Data hygiene & tooling: Identify sources, ensure quality, and apply evolving analytics methods and tools.

Job Description

Responsibilities

  • Leverages advanced business, analytical and technical knowledge to participate or lead discussions with cross functional teams to understand and collaborate highly complex business objectives and influence solution strategies.
  • Applies advanced analytical techniques to solve business problems that are typically medium to large scale with significant impact to current and/or future business strategy.
  • Applies innovative and scientific/quantitative analytical approaches to draw conclusions and make 'insight to action' recommendations to answer the business objective and drive the appropriate change.
  • Translates recommendation into communication materials to effectively present to various levels of management.
  • Incorporates visualization techniques to support the relevant points of the analysis and ease the understanding for less technical audiences.
  • Identifies and gathers the relevant and quality data sources required to fully answer and address the problem for the recommended strategy through testing or exploratory data analysis (EDA).
  • Integrates/transforms disparate data sources and determines the appropriate data hygiene techniques to apply.
  • Thoroughly documents assumptions, methodology, validation and testing to facilitate peer reviews and compliance requirements.
  • Understands and adopts emerging technology that can affect the application of scientific methodologies and/or quantitative analytical approaches to problem resolutions.
  • Succinctly delivers analysis/findings in a manner that conveys understanding, influences various levels of management, garners support for recommendations, drives business decisions, and influences business strategy.
USAA logo

USAA

Since the beginning, our mission has been to provide a range of financial services to the military community and their families. Along the way, we’ve also established ourselves as a destination employer for passionate people looking to serve those who are willing to give it their all. Our mission is to stand with our members and be there for them and their families by facilitating their financial security. It starts with offering a range of highly competitive products, exceptional service, and trusted advice. But to be the military community’s provider of choice also takes dedicated team members who share our core values of service, loyalty, honesty, and integrity.

Founded in 1922
San Antonio, Texas, USA
40K employees (1,174 in marketing)

Traffic Signals

Monthly Visitors
235.4K
Monthly Google Ads Budget
$15.3K
Traffic Source Mix
Search
28.6%
Direct
45.8%
Referral
19.5%
Social
3%
Paid
2.9%

Headcount Trend

Current headcount: ~40K

Marketing Team

Marketing Team Size
771 (2% of company)
Median Career Experience
17 years
Median Tenure
5.8 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Last Raise
Grant, 9 months ago

Funding History

  • Jul 2025
    Grant

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