Responsibilities

• Develop campaign platforms, messaging frameworks, and compelling copy across multiple channels (CRM, digital, social, video, OOH, experiential).
• Write scripts, taglines, headlines, and long-form copy that bring Uber's voice to life and connect with diverse global audiences.
• Partner with art directors and designers to concept and execute integrated, insight-driven campaigns.
• Translate strategic objectives into clear, creative ideas that ladder up to business goals.
• Ensure creative excellence through all stages of the process, from concept to production to launch.
• Confidently present and sell creative work to partners and leadership, clearly articulating rationale and impact.
• Collaborate with marketing, product, and cross-functional partners to align creative with brand and business priorities.
• Bring curiosity and passion to every project, exploring new tools (including AI), trends, and cultural conversations to inspire fresh thinking.
• Inspire peers by modeling strong creative craft, collaboration, and accountability.

Requirements

• 5+ years of experience as a copywriter for an advertising agency or in-house global brand
• Proven ability to concept and write across the full funnel, from brand campaigns and CRM to social, digital, and experiential activations
• Strong digital experience, with a deep understanding of how to craft ideas and copy that perform across channels (email, in-app, social, display, video, and web)
• Fluency extending ideas above and below the line (ATL, BTL)
• Ability to make complex marketing programs and products feel simple, human, and engaging
• Ability to write according to business and technical requirements and comfort with ambiguity and shifting priorities
• Exceptional storytelling and presentation skills, able to articulate creative rationale clearly and confidently
• Portfolio demonstrating well-written, conceptual, and brand-oriented work across multiple formats
• Experience writing for different audiences (B2C, B2B, and global markets)

Preferred

• Experience in campaign creative and script writing
• Understanding of how to scale ideas for global deliverables
• Experience in digital marketing (Email, in-app, SMS/PUSH, paid social and display channels) best practices
• Degree in creative writing, copywriting, communications, marketing, advertising; or equivalent
• Strategically minded
• Ability to thrive in a fast-paced environment, and pivot quickly when needed
• Familiarity with Google Docs and Slides

Benefits

• You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp.
• All full-time employees are eligible to participate in a 401(k) plan.
• You will also be eligible for various benefits.