Responsibilities

• You will create conceptual yet performance-driven work, such as paid social, display, email, OLV, and landing pages while satisfying the branding requirements of our clients.
• You will develop on-brand creative activations rooted in strategies that serve as a framework for bringing art and messaging to life for specific audiences, across channels.
• You will partner with our teams to create concepts that enhance response strategies and achieve client goals.
• You will apply audience insights, strategic frameworks, and direct response best practices to your work.
• You understand unique audiences and create content that is relevant to each.
• You will stay current with the latest trends and technologies (e.g., DCO, Content Velocity, Dynamic Video, Modular Content Systems).
• You will present work both internally and to our clients while building client relationships.

Requirements

• 3 years minimum copywriting experience in creative advertising and performance creative
• Bachelors in advertising, marketing, or related field, required; in lieu of degree, equivalent experience in a relevant field required
• Experience working with the nuances and requirements of writing for Direct Mail, Online Display, Email, Social and Digital Experiences including video.
• Working knowledge of web usability/accessibility, advertising technologies, and development methods
• Brand development experience

Benefits

• Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as safe and sick time.