Responsibilities

• Use data, SME insights, and generative AI tools to produce high‑quality drafts for B2B content including blogs, ads, landing pages, emails, video scripts, social posts, and press releases.
• Build and refine prompts, content templates, and repeatable workflows optimized for AQ’s brand language and message consistency.
• Rapidly iterate and explore creative variations to support campaign experimentation, A/B testing, and channel‑specific optimization.
• Support website content updates, product positioning, editorial calendar planning, and event and conference content.
• Edit, refine, and elevate content generated by AI tools and internal SMEs, ensuring clarity, accuracy, and alignment with AQ’s brand standards.
• Ensure all content meets Precision AQ’s brand voice, terminology standards, tone, and narrative expectations.
• Translate complex healthcare, commercial/market access, and scientific subject matter into clear, compelling, and credible content.
• Partner closely with design to ensure visual and verbal alignment across campaigns and assets.
• Maintain a content quality bar, ensuring accuracy, brand language, grammar, and consistency.
• Collaborate with Marketing Operations to understand content performance data and apply insights to improve future content.
• Operate effectively in a fast‑moving environment with evolving inputs and priorities, maintaining clarity and momentum even when direction evolves or details are ambiguous.