Responsibilities

• Define content strategy for our end-to-end customer journeys mapped to integrated marketing programs.
• Build the resulting content plans for key marketing motions, designed to accelerate the customer through the lifecycle from awareness to adoption.
• Drive content execution efforts by briefing internal teams and external agencies, ensuring high-quality and engaging content across integrated marketing channels.
• Lead collaboration across cross-functional teams, including integrated marketing, content development, brand, and product marketing to ensure stakeholder alignment.
• Be a customer advocate. Relentlessly champion the customer and the experiences they have with the content you create—how they find it, how they consume it, how they use it to make decisions.
• Leverage data and market insights for decision making including content optimization and new concept development.
• Understanding of the generative AI landscape and identifying opportunities to use AI in the content strategy and content production disciplines to unlock breakthrough scale.

Requirements

• 6+ years of demonstrated track record driving business impact through content.
• 6+ years of digital marketing experience and well-versed in best practices, including familiarity with customer journey mapping, buying committees.
• Strong customer-centric mindset and demonstrated ability to put the customer first.
• Strategic thinking and problem-solving abilities, and a growth mindset approach.
• Ability to manage multiple projects and meet deadlines.

Preferred

• Clear and persuasive communication skills, both written and verbal.
• Recognized as a self-starter with a bias for action.
• Experience managing across highly matrixed organizations, often with competing priorities.
• Deep understanding of content disciplines, including content strategy, SEO and execution.
• Experience with commercial technology sales processes.

Benefits

• great benefits
• priority on wellbeing and personal development
• a team that wants you to grow and succeed