Senior Content Producer

New York, USA (Hybrid)

$100K/yr – $120K/yrSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive clear, outcome-focused messaging for a B2B FinTech product suite across all GTM channels.

  • Must-have: 4–6+ years writing B2B FinTech or SaaS content.
  • Standout: Ability to tailor tone for founders, finance leaders, operators, and developers.

Job Description

Responsibilities

  • Translate complex FinTech concepts (payments, APIs, compliance, cross-border flows, FX, wallets, risk, infrastructure) into clear, compelling, and accurate messaging
  • Develop product narratives that articulate value, differentiation, and outcomes, not just features
  • Own the storytelling arc from problem → insight → solution → impact
  • Write sharp, high-impact copy for:Product launches
  • Website hero sections & landing pages
  • LinkedIn and other B2B social channels
  • Ads, banners, and in-app messaging
  • Adapt tone and depth based on audience (founders, finance leaders, operators, developers)
  • Create in-depth content including:Product pages & feature deep dives
  • Whitepapers, reports, and explainers

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, Finance, or a related field.
  • 4–6+ years of experience writing product and marketing content in a B2B FinTech or SaaS environment.
  • Proven experience creating both short-form and long-form content for websites, product launches, campaigns, and sales enablement.
  • Strong understanding of financial products, payments, APIs, compliance, and digital platforms.
  • Experience working with CMS platforms and content tools (WordPress, Webflow, Figma).
  • Familiarity with SEO and content performance tools (Google Analytics, Search Console, Ahrefs, SEMrush).
  • Excellent writing, editing, and proofreading skills with high attention to detail.
  • Strong project management and stakeholder communication skills.
  • Comfortable working in fast-moving product and go-to-market environments.
Sokin logo

Sokin

4.1 Glassdoor

We remove the borders, barriers and burdens of international payments.We exist to support businesses succeed on the global stage, by removing friction to international trade. We’ve brought exciting financial and technical talent from across the globe together to produce products that empower our clients at home and abroad. We strive to build what’s next in global payments and banking.

Founded in 2019
London, England, GBR
164 employees (13 in marketing)
77% recommend to a friend

Traffic Signals

Monthly Visitors
29.8K
Monthly Google Ads Budget
$157.6K
Traffic Source Mix
Search
23.4%
Direct
29.6%
Referral
4.6%
Social
2.8%
Paid
0.6%

Headcount Trend

Current headcount: ~164

Marketing Team

Marketing Team Size
7 (4% of company)
Median Career Experience
4 years
Median Tenure
1.6 years

Funding

Total Funding
$46M
Last Raise
Debt Financing, 1 years ago

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