Senior Campaign Manager, Automotive

Santa Clara, CA (On-site)

$136K/yr – $270K/yrSenior Level10+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own global automotive marketing across NVIDIA’s AV platform, shaping campaigns from major launches to ongoing programs and translating complex AI technologies into audience-first narratives.

  • Campaign Strategy: Develop strategy for AI-enabled autonomous vehicles, turning training, simulation, and in-vehicle compute into relatable narratives.
  • Event & Presence: Lead automotive marketing at CES, GTC, and IAA Mobility with a consistent narrative across keynotes, booth, partners, sessions, web, and social.
  • Execution & Measurement: Manage end-to-end timelines, budgets, creative development, and performance metrics with executive reporting to show impact.

Job Description

Responsibilities

  • Lead the planning, development, and execution of global automotive campaigns, from major launches to sustained engagement programs across NVIDIA’s full AV platform.
  • Develop campaign strategy centered on the three computers for autonomous vehicles, including training, simulation, and in-vehicle compute, transforming complex AI technologies into engaging, audience-first narratives.
  • Take charge of NVIDIA’s automotive marketing presence at major industry events, including the Consumer Electronics Show, NVIDIA GTC gatherings worldwide, and global automotive exhibitions like IAA Mobility, delivering a consistent, compelling narrative across keynotes, booth, partners, sessions, web, and social channels.
  • Develop and complete coordinated event campaigns across pre-event, onsite, and post-event phases to improve share of voice, media impact, and ecosystem engagement.
  • Lead execution across paid, owned, and earned channels, including digital, events, web, social, and partner activations.
  • Work alongside Partner Marketing and Business Development to design and grow co-marketing initiatives with important ecosystem partners, including OEMs, AV companies, Tier 1s, and cloud providers, emphasizing joint announcements and event activations.
  • Manage campaign timelines, creative development, budgets, and performance metrics end-to-end, including executive reporting.
  • Define success through data, monitoring campaign impact across engagement, share of voice, event performance, and adoption metrics.

Requirements

  • 10+ years of experience in coordinated marketing, campaign management, or product marketing within automotive, AI, or enterprise technology company.
  • Bachelor’s degree or equivalent experience.
  • Demonstrated success managing international, cross-departmental campaigns linked to significant industry events or product launches.
  • Solid grasp of AI platforms, autonomous vehicles, or intricate technical environments.
  • Outstanding cross-functional leadership, executive presence, and communication skills.
  • Ability to manage multiple high-impact initiatives simultaneously in a fast-paced, matrixed environment.
  • Data-driven approach with a strong grasp of campaign analytics and business outcomes.

Preferred

  • Experience participating in major industry events such as CES, NVIDIA GTC, CVPR or global automotive shows like IAA Mobility.
  • Familiarity with autonomous driving stacks, AI training and simulation, or edge platforms.
  • Demonstrated achievement in partner and ecosystem marketing, encompassing OEMs, robotaxi companies, Tier 1s, and cloud partners.
  • Solid grasp of how to increase share of voice and influence within press, analysts, and industry influencers.

Benefits

  • With competitive salaries and a generous benefits package, NVIDIA is widely considered to be one of the technology world’s most desirable employers.
  • You will also be eligible for equity and benefits.
NVIDIA AI logo

NVIDIA AI

Explore the latest breakthroughs made possible with AI. From deep learning model training and large-scale inference to enhancing operational efficiencies and customer experience, discover how AI is driving innovation and redefining the way organizations operate across industries.

Santa Clara, California, USA
1 employees

Traffic Signals

Monthly Visitors
143.1K
Monthly Google Ads Budget
$256K
Traffic Source Mix
Search
51.5%
Direct
29.3%
Referral
13.5%
Social
4.6%
Paid
0.9%

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Roles Posted (Last 30 Days)
10