Senior Campaign Manager, Automotive

Santa Clara, CA (On-site)

$136K/yr – $270K/yrSenior Level10+ years expFull time

Posted 4 months ago

Job Summary

Own global automotive marketing across NVIDIA’s AV platform, shaping campaigns from major launches to ongoing programs and translating complex AI technologies into audience-first narratives.

  • Campaign Strategy: Develop strategy for AI-enabled autonomous vehicles, turning training, simulation, and in-vehicle compute into relatable narratives.
  • Event & Presence: Lead automotive marketing at CES, GTC, and IAA Mobility with a consistent narrative across keynotes, booth, partners, sessions, web, and social.
  • Execution & Measurement: Manage end-to-end timelines, budgets, creative development, and performance metrics with executive reporting to show impact.

Job Description

Responsibilities

  • Lead the planning, development, and execution of global automotive campaigns, from major launches to sustained engagement programs across NVIDIA’s full AV platform.
  • Develop campaign strategy centered on the three computers for autonomous vehicles, including training, simulation, and in-vehicle compute, transforming complex AI technologies into engaging, audience-first narratives.
  • Take charge of NVIDIA’s automotive marketing presence at major industry events, including the Consumer Electronics Show, NVIDIA GTC gatherings worldwide, and global automotive exhibitions like IAA Mobility, delivering a consistent, compelling narrative across keynotes, booth, partners, sessions, web, and social channels.
  • Develop and complete coordinated event campaigns across pre-event, onsite, and post-event phases to improve share of voice, media impact, and ecosystem engagement.
  • Lead execution across paid, owned, and earned channels, including digital, events, web, social, and partner activations.
  • Work alongside Partner Marketing and Business Development to design and grow co-marketing initiatives with important ecosystem partners, including OEMs, AV companies, Tier 1s, and cloud providers, emphasizing joint announcements and event activations.
  • Manage campaign timelines, creative development, budgets, and performance metrics end-to-end, including executive reporting.
  • Define success through data, monitoring campaign impact across engagement, share of voice, event performance, and adoption metrics.

Requirements

  • 10+ years of experience in coordinated marketing, campaign management, or product marketing within automotive, AI, or enterprise technology company.
  • Bachelor’s degree or equivalent experience.
  • Demonstrated success managing international, cross-departmental campaigns linked to significant industry events or product launches.
  • Solid grasp of AI platforms, autonomous vehicles, or intricate technical environments.
  • Outstanding cross-functional leadership, executive presence, and communication skills.
  • Ability to manage multiple high-impact initiatives simultaneously in a fast-paced, matrixed environment.
  • Data-driven approach with a strong grasp of campaign analytics and business outcomes.

Preferred

  • Experience participating in major industry events such as CES, NVIDIA GTC, CVPR or global automotive shows like IAA Mobility.
  • Familiarity with autonomous driving stacks, AI training and simulation, or edge platforms.
  • Demonstrated achievement in partner and ecosystem marketing, encompassing OEMs, robotaxi companies, Tier 1s, and cloud partners.
  • Solid grasp of how to increase share of voice and influence within press, analysts, and industry influencers.

Benefits

  • With competitive salaries and a generous benefits package, NVIDIA is widely considered to be one of the technology world’s most desirable employers.
  • You will also be eligible for equity and benefits.
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Santa Clara, California, USA
1 employees

Salaries

Posted range

$136K/yr – $270K/yr

Taken straight from the job posting.

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Senior Campaign Manager, Automotive

NVIDIA AI · Santa Clara, CA · On-site