Senior Brand Strategist (Hybrid)

Baltimore, MD (Hybrid)

$75K/yr – $149K/yrSenior Level5+ years expFull time

Posted 19 hrs ago

Job Summary

Original Job Description

CareFirst BlueCross BlueShield logo

CareFirst BlueCross BlueShield

CareFirst. It’s not just our name. It’s our promise. Over 3.5 million people trust us with their healthcare needs, and we take this responsibility seriously. Our vision for healthcare is clear. Quality care should be easy to afford, easy to use and available to everyone. And what we’re building for you is exactly what we expect for ourselves and those we love. Every day, we make a meaningful difference in the communities where we live and work. We solve real problems for the people we serve with equal parts empathy and urgency—simplifying the complex, delivering tailored solutions and stepping forward with new ideas. RECRUITMENT FRAUD NOTICE: CareFirst is aware of an increase in fraudulent job offers being made on behalf of our recruitment team. Legitimate CareFirst recruiters will always contact you from an email address ending in “@carefirst.com” and will never ask for a payment in exchange for a job opportunity or ask you to submit sensitive personal information via email, phone, or text. Independent licensee of BCBSA.

Marketing team
133
Employees
7.1K
Headquarters
Baltimore, Maryland, USA
Founded
1934

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$138.2K
Traffic Source Mix
Search
30.7%
Direct
60.1%
Referral
7.6%
Social
0.2%
Paid
1.3%

Headcount Trend

Current headcount: ~7.1K

Marketing Team

Marketing Team Size
101 (1% of company)
Marketing Roles Posted (Last 30 Days)
3

Recent News

Law360
CareFirst Urges Ban On J&J Character Talk At Stelara Trial
Nov 7, 2025
Law360
CareFirst Urges Ban On J&J Character Talk At Stelara Trial
Nov 6, 2025
Tri-State Alert
CareFirst BCBS chips in $400,000 in support of new docs attending Meritus’ medical school
Oct 30, 2025