Senior Associate, Marketing Effectiveness

Illinois, USA (Hybrid)

$68K/yr – $80K/yrSenior Level1+ years expFull time

Posted 4 days ago

Job Summary

Own data preparation and reporting for attribution and MMM inputs, delivering timely insights and ensuring data quality across media channels.

  • Coordinate with media and strategy teams to gather data.
  • Produce weekly, monthly, and quarterly insights reports.
  • QA data and maintain taxonomy standards across channels.

Job Description

Responsibilities

  • Gather and prepare data for recurring attribution solution on a weekly basis and quarterly MMM inputs, coordinating with media and strategy teams.
  • Weekly, monthly and quarterly insights reporting on a channel and tactic level.
  • Populate and QA weekly reports, ensuring accuracy and consistency across deliverables.
  • Provide data compilation and visualization for client deliverables.
  • QA and maintain taxonomy standards across media channels to ensure consistency and accuracy of reporting
  • Maintain high standards of data accuracy and integrity across all deliverables.
  • Collaborate with onshore analytics and media teams to ensure timely and accurate delivery of reporting and insights.
  • Proactively flag data anomalies, pipeline issues, or reporting gaps.
  • Support process documentation and contribute to workflow improvements.

Requirements

  • Bachelor's degree in Statistics, Economics, Data Science or related quantitative field.
  • 1+ years of experience in analytics, data operations, or media reporting.
  • Hands-on exposure to SQL.
  • Knowledge of digital media platforms (e.g., CM360, TTD, DSP/partner data).
  • Strong data QA skills, with the ability to identify discrepancies across sources.
  • Excellent attention to detail, time management, and problem-solving abilities.
  • Familiarity with Tableau; ability to make minor modifications a plus.
  • Strong communication skills; client-facing exposure is a plus.

Benefits

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k ,
  • Flexible p aid t ime o ff,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.
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dentsu

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We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 2001
Tokyo, JP
18K employees (4,521 in marketing)
60% recommend to a friend
68% CEO approval

Salaries

Posted range

$68K/yr – $80K/yr

Taken straight from the job posting.

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Senior Associate, Marketing Effectiveness

dentsu · Illinois, USA · Hybrid