Senior Analyst, Media Investment & Operations, Central Activation

New York City, NY (On-site)

$61K/yr – $94K/yrSenior Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own cross-functional PMX process governance and global training to raise efficiency across media strategy and addressable TV, while driving tool adoption and cross cultural learnings.

  • Global Delivery alignment: standardize practices and training across media strategy and PMX Lift Addressable TV.
  • Tool readiness: onboard Publicis tools, monitor new solutions, and push adoption across teams.
  • Collaboration engine: streamline workflows between agency peers and global teams with a focus on cross cultural collaboration.

Job Description

Responsibilities

  • Partner with Global Delivery teams to establish and uphold Best Practices and Training Plans across Media Strategy and Digital & Traditional Investment.
  • Support Publicis Global Delivery’s implementation of PMX Lift Addressable TV Product processes and operations.
  • Review and refine efficient workflows for collaboration between agency counterparts and global support teams.
  • Identify areas for opportunity to improve current procedures, onboard Publicis tools, and grow internal team capability.
  • Create and maintain process documentation and training collateral.
  • Maintain a strong understanding of Publicis Groupe tools, platforms, and products, and proactively drive awareness and adoption across teams.
  • Actively monitor and evaluate new tools and solutions, ensuring the team remains up to date.
  • Establish relationship with Global Teams, becoming a proponent of Cross-Cultural Collaboration and Learnings.
  • Maintain knowledge of media technology platforms and tools.
  • Provide training and performance improvement support for Publicis Global Delivery team members in the Non-Biddable channel teams.

Requirements

  • Bachelor’s degree
  • 2-3 Years of Digital Media Planning, Investment, and/or Addressable TV Lift experience (including Internships)
  • Experience with Investment/billing tools, such as Prisma or Media Ocean preferred
  • Experience in Planning Tools, such as Guideline & Lumina, a plus
  • Experience managing Direct IO & Vendor Management a plus
  • Experience with workflow and/or project management tools preferred
  • Understanding and experience of working within media agencies preferred
  • Ability to prioritize and manage multiple deliverables & project timelines efficiently
  • Proficiency with Microsoft office suite
  • Proficient to Advanced Excel Expertise

Preferred

  • Experience with workflow and/or project management tools preferred
  • Experience managing Direct IO & Vendor Management a plus
  • Project Management software experience a plus
  • Experience in Planning Tools, such as Guideline & Lumina, a plus

Benefits

  • medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
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Publicis Media

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215