Responsibilities

• Leading on preparing strategies for clients including: developing outreach plans, partnerships, message development, management of events, coordination of media familiarization trips, effective pitching, training of spokespersons and pitching local, regional, and national stories
• Networking across relevant beats; maintaining strong relationships with media and industry contacts through regular one-to-one appointments and meetings
• Competitive media research and analysis
• Securing partnership and collaboration opportunities
• Spearheading and supporting with event logistics and production
• Developing weekly and monthly media reports for clients
• Supporting senior team on communication with all clients, building rapport and credibility based on trust and expert counsel
• Overseeing the management of all product-related media requests – from email inquiry through prospective media coverage – through sample product distribution and tracking and follow up
• Consistently producing high quality internal and external communications content
• Oversight of weekly client agendas

Requirements

• Minimum of four years of relevant working experience
• Superior knowledge of luxury consumer industry
• Ability to manage multiple accounts simultaneously
• Excellent written and verbal skill
• Knowledge of Cision, MuckRack and other PR industry tools
• Understand the digital world and can exhibit creative thinking
• A team player who is hardworking and dedicated

Preferred

• Hospitality and arts/culture experience is preferred