Senior Account Manager - Lifestyle (New York)

New York, USA (On-site)

$75K/yr – $95K/yrSenior Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive luxury PR programs for PURPLE, leading strategy, media relations, and team mentorship across the US.

  • Own and execute cross-country PR campaigns for luxury brands, from outreach to media relations.
  • Must-have: Minimum four years in PR with hospitality/arts culture experience and proficiency in Cision, Muck Rack, or similar tools.
  • Standout: Strong LA and US editorial network and the ability to lead junior staff.

Job Description

Responsibilities

  • Leading on preparing strategies for clients including: developing outreach plans, partnerships, message development, management of events, coordination of media familiarization trips, effective pitching, training of spokespersons and pitching local, regional, and national stories
  • Networking across relevant beats; maintaining strong relationships with media and industry contacts through regular one-to-one appointments and meetings
  • Competitive media research and analysis
  • Securing partnership and collaboration opportunities
  • Spearheading and supporting with event logistics and production
  • Developing weekly and monthly media reports for clients
  • Supporting senior team on communication with all clients, building rapport and credibility based on trust and expert counsel
  • Overseeing the management of all product-related media requests – from email inquiry through prospective media coverage – through sample product distribution and follow up
  • Consistently producing high quality internal and external communications content
  • Oversight of weekly client agendas

Requirements

  • Minimum of four years of relevant working experience
  • Hospitality and arts/culture experience is preferred
  • Superior knowledge of luxury consumer industry
  • Ability to manage multiple accounts simultaneously
  • Excellent written and verbal skill
  • Knowledge of Cision, MuckRack and other PR industry tools
  • Understand the digital world and can exhibit creative thinking
  • A team player who is hardworking and dedicated

Preferred

  • Experience in PR focusing on hospitality and arts/culture industries; strong understanding of the US media landscape
Together Group logo

Together Group

Together Group is a curated collective of high-quality creative consultancies, marketing, technology and production studios, crafting the future of luxury and lifestyle.

Founded in 2017
London, England, GBR
34 employees (4 in marketing)

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
3 (9% of company)
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
3