Senior Account Manager - Lifestyle (New York)

New York, USA (On-site)

$85K/yr – $105K/yrSenior Level4+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive luxury PR strategy and multi-market media relations for a global agency, with heavy emphasis on event support, outreach, and editorial placement.

  • Must-have: Four+ years in PR with luxury consumer industry experience.
  • Standout: Deep LA/US editorial connections and team leadership ability.

Job Description

Responsibilities

  • Leading on preparing strategies for clients including: developing outreach plans, partnerships, message development, management of events, coordination of media familiarization trips, effective pitching, training of spokespersons and pitching local, regional, and national stories
  • Networking across relevant beats; maintaining strong relationships with media and industry contacts through regular one-to-one appointments and meetings
  • Competitive media research and analysis
  • Securing partnership and collaboration opportunities
  • Spearheading and supporting with event logistics and production
  • Developing weekly and monthly media reports for clients
  • Supporting senior team on communication with all clients, building rapport and credibility based on trust and expert counsel
  • Overseeing the management of all product-related media requests – from email inquiry through prospective media coverage – through sample product distribution and tracking and follow up
  • Consistently producing high quality internal and external communications content
  • Oversight of weekly client agendas

Requirements

  • Minimum of four years of relevant working experience
  • Hospitality and arts/culture experience is preferred
  • Superior knowledge of luxury consumer industry
  • Ability to manage multiple accounts simultaneously
  • Excellent written and verbal skill
  • Knowledge of Cision, Muck Rack and other PR industry tools
  • Understand the digital world and can exhibit creative thinking
  • A team player who is hardworking and dedicated
PURPLE logo

PURPLE

3.4 Glassdoor

Welcome to Purple — home of the one, the only, the Purple GridTM. Ranked #1 in Customer Satisfaction with bed in a box mattresses by J.D. Power, including best in both support and comfort! We’re a one-of-a-kind innovation brand that is on a mission to meaningfully improve lives by helping Every Body get the comfort they deserve and the support they need. Our premium comfort innovation products start in the bedroom and extend beyond to provide optimal comfort everywhere you go. With a variety of mattresses, bedding, bases, seat cushions, dog beds, and more, Purple is quickly becoming the iconic color of true comfort, true innovation, and truly feeling great.While most new mattress companies only focus on just a simpler mattress buying experience with the same foam mattresses, Purple is committed to simply making a better mattress (with the better buying experience, to boot!). The only mattress with the Purple GridTM, Purple is instantly soft where you want it and firm where you need it – all at once. It's the comfort you crave, the support your back needs. Plus, 1,500+ open airways help dissipate body heat rather than trapping it, so you don't sleep hot.It all started in 1989 when two engineer brothers, Tony and Terry Pearce, set out with a mission to invent technology and create local jobs that meaningfully improve the lives of everyone involved. Over the last 30+ years, the Brothers Pearce have revolutionized the comfort industry by innovating various No Pressure® cushioning materials used in everything from wheelchairs and critical care hospital beds to sporting goods and high-end mattresses. Then, in September of 2015, they successfully launched The No-Compromise Purple® Mattress on Kickstarter, and it's been uphill from there — continually inventing, improving, and creating ways to make the world a more comfortable place.

Founded in 2015
Lehi, Utah, USA
1.2K employees (115 in marketing)
52% recommend to a friend
52% CEO approval

Traffic Signals

Monthly Visitors
5.5M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
44.2%
Direct
44.3%
Referral
5.5%
Social
2.5%
Paid
3.3%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Team Size
91 (7% of company)
Median Career Experience
15.5 years
Median Tenure
5.6 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$63M
Last Raise
$61M
Post IPO Equity, 3 years ago

Funding History

  • Feb 2023
    Post IPO Equity • $61M
  • Jan 2021
    Post IPO Equity
  • Oct 2016
    Equity Crowdfunding • $2M

Recent News