Responsibilities

• Lead the strategic direction and day-to-day management of key client accounts.
• Translate client objectives into clear social and digital strategies, creative briefs and channel plans.
• Bring a strong point of view on culture, audiences, platforms and emerging digital behavior.
• Identify opportunities to strengthen and grow accounts through proactive ideas and expanded scopes.
• Act as the senior point of contact and trusted strategic partner for clients.
• Lead meetings, workshops, reviews and strategic presentations with confidence.
• Maintain clear, timely communication and navigate complex client conversations independently.
• Ensure clients consistently receive a high standard of strategic thinking, service and delivery.
• Oversee social strategies, content calendars, campaigns, community management and performance reporting.
• Provide senior direction on social-first creative, content production, paid media and platform strategy.

Requirements

• At least six years + years of relevant experience gained within an agency or an in-house digital, social or brand team.
• A strong track record leading high-profile accounts or brands, ideally within luxury hospitality, property, placemaking or related lifestyle sectors.
• Deep understanding of social strategy, content, talent and creator partnerships, paid media and performance measurement.
• Experience managing senior stakeholders, budgets, scopes and account growth.
• Strong knowledge of the US social, talent and cultural landscape.
• Excellent written, verbal and presentation skills.
• Proven team leadership experience and the ability to develop junior and mid-level talent.
• A strategic, commercial and culturally curious mindset, with the ability to manage multiple priorities in a fast-moving environment.