Requirements

• 6-10 years of paid search experience, including direct leadership of paid search activation or campaign management teams in complex, high-volume environments.
• Demonstrated hands-on experience personally building, launching, optimizing, and troubleshooting paid search campaigns within Google Ads, Microsoft Ads, and SA360, including campaign architecture, keyword strategy, ad creation, audience implementation, bidding strategy configuration, budget management, and performance optimization.
• Proven experience managing large-scale paid search programs and budgets, with a strong understanding of account-level campaign structure, optimization strategies, and performance drivers.
• Deep expertise in search campaign structure, keyword strategy, match type management, search query analysis, negative keyword development, audience targeting, and conversion tracking.
• Advanced proficiency with Google Ads and SA360 bidding solutions, including tCPA, tROAS, portfolio bidding, shared budgets, seasonality adjustments, and AI-driven optimization strategies.
• Solid grounding in digital analytics, attribution methodologies, A/B testing, incrementality measurement, and performance optimization best practices.
• Experience operating within regulated environments, including collaboration with Risk, Compliance, and Legal stakeholders.
• Familiarity with tagging, tracking implementation, and scalable marketing technology solutions developed in partnership with Data and Engineering teams.
• Experience working with enterprise-scale campaign automation, audience strategies, and first-party data activation.
• Bachelor’s/University degree required

Benefits

• A hybrid working arrangement with 3 days in the office and 2 days working remotely, giving you flexibility alongside meaningful in-person collaboration.
• Ownership of a high-impact paid search program that operates at significant scale across multiple products and business lines.
• Direct involvement in the adoption of AI-driven search capabilities and automation, keeping you at the forefront of how the discipline is evolving.
• Access to learning and development opportunities that support your continued growth as a senior practitioner and people leader.
• Collaboration with cross-functional teams spanning Marketing, Technology, Product, Risk, Legal, and Finance, giving you broad exposure and influence across the organization.
• Competitive financial wellbeing and benefits package, including support for long-term financial planning.
• Wellbeing support and work-life balance resources designed to help you perform at your best.