Responsibilities

• Supports SEO, GEO, and AISO initiatives under general direction
• Supports SEO, GEO, and AISO plans, initiatives, and optimizations by executing assigned tasks and contributing to larger programs.
• Executes defined components of SEO plans
• Supports SEO planning efforts by executing defined tactics aligned to business objectives, sales strategy, and department priorities.
• Applies foundational SEO and AI search best practices
• Applies foundational SEO, GEO, and AISO best practices and guidance from senior team members to complete assigned work and address routine issues.
• Communicates status and issues to stakeholders
• Communicates status, timelines, and issues related to SEO activity to team members and stakeholders, escalating risks as appropriate.
• Builds working relationships across teams
• Builds effective working relationships with marketing partners, content teams, analytics partners, and other stakeholders.
• Identifies and escalates risks
• Identifies potential risks related to SEO, GEO, and AISO initiatives and escalates issues to managers or senior team members.
• Supports data analysis and reporting
• Collects, analyzes, and reports on SEO and AI search performance data to support insights, planning, and optimization.
• Participates in special projects and performs other duties as assigned

Requirements

• Minimum 3 years of related work experience
• Undergraduate degree or equivalent combination of training and experience
• Foundational knowledge of SEO concepts and analytics tools
• Prior experience with Conductor (preferred), BrightEdge, SEMrush, Search Atlas, SEO Clarity is strongly preferred
• Experience with Artificial Intelligence is preferred, but not required
• Interest in developing skills related to GEO and AISO