Search Engine Optimization Manager at CareFirst Urgent Care | Miami, FL

CareFirst Urgent Care

Search Engine Optimization Manager

Miami, FL (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive and own the organic search program for a multi-location urgent care brand, focusing on local and technical SEO to grow patient acquisition.

Own our organic search presence from top to bottom
Must-have: 5-7 years of SEO with ownership of strategy and results
Standout: Local SEO for multi-location and cross-team collaboration

Job Description

Responsibilities

Own our organic search presence from top to bottom.
Drive local visibility, shape our content strategy, and ensure our technical foundation is airtight.
You won’t be managing an agency. You’ll be the expert in the room.
report directly to leadership and work cross-functionally with our marketing, content, and web teams to grow organic patient acquisition across all of our locations.

Requirements

5-7 years of SEO experience, with demonstrated ownership of strategy and results
Local SEO expertise - Google Business Profile optimization, local citations, map pack rankings, and multi-location SEO strategy
Technical SEO proficiency - site audits, crawlability, Core Web Vitals, schema markup, page speed, and indexation
Content & on-page SEO - keyword research, content briefs, metadata optimization, and internal linking strategy
Strong analytical skills - comfortable in Google Search Console, GA4, and SEO platforms like Semrush, Ahrefs, or Moz
Experience working with web/dev teams to implement technical recommendations
Ability to track, report, and communicate SEO performance and strategy to non-technical stakeholders

Preferred

Healthcare or multi-location local business SEO experience
Experience with WordPress or similar CMS
Familiarity with schema markup for healthcare
Basic HTML/CSS knowledge — enough to implement fixes without always needing a developer
Experience managing or contributing to a content calendar

CareFirst Urgent Care

CareFirst Urgent Care is a walk-in clinic with no appointment necessary. We are open from 8 a.m. to 8 p.m., 7 days a week. We can treat ALL non-life threatening illnesses as well as provide services, such as physicals and pre-employment drug screens. We strive to be your one-stop for all your Healthcare needs.

Founded in 2011

Anderson, Ohio, USA

194 employees (1 in marketing)

carefirsturgentcares.com