Search Engine Marketing Associate

New York City, NY (On-site)

$94K/yr – $157K/yrMid Level4+ years expFull time

Posted 23 hrs ago

Job Summary

Own the end-to-end performance of large-scale ad campaigns, driving optimization, reporting to leadership, and guiding cross-functional teams.

  • Manage budgets and bid strategies to hit targets
  • Lead performance improvements with cross-functional partners
  • Mentor team members and collaborate with platform partners

Job Description

Responsibilities

  • Manage large-scale ad budgets and optimizations to meet target goals.
  • Triage performance issues, providing clear and actionable recommendations for improvement, and collaborate with the team to develop performance improvement plans as needed.
  • Ensure availability during peak holiday seasons to monitor and maintain campaign performance.
  • Work with bidding platforms and manage complex account structures, including product feeds, to drive large-scale account performance.
  • Report on campaign performance to senior management, offering insights and recommendations for future campaigns.
  • Build and maintain relationships with platform partners to access new features and opportunities.
  • Provide leadership and mentorship to specialist team members.
  • Collaborate with other marketing teams, such as communications planning, marketing effectiveness, and site merchandisers, to align efforts.
  • Ensure all deliverables are quality-assured and client-ready for internal stakeholders.
  • Understand SKU/product priorities and identify opportunities to drive performance.

Requirements

  • - This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.
  • - Candidates with a bachelor’s degree or equivalent work experience in a related field are encouraged to apply. 4-6 years of experience and a general understanding of e-commerce and the digital advertising eco-system.
  • - Able to work a flexible schedule based on department and company needs.

Benefits

  • Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice
  • Tuition reimbursement
  • Access the full menu of benefits offerings here.
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Macy's

3.4 Glassdoor

Macy's is America’s store for life. The largest retail brand of Macy's, Inc. (NYSE:M) delivers quality fashion at affordable prices to customers at approximately 640 locations in 43 states, the District of Columbia, Puerto Rico, and Guam, as well as to customers in more than 100 international destinations through leading e-commerce site macys.com. Macy's inspires fashion exploration and discovery through the most desired family of exclusive brands for her, for him, for the home, and via our dynamic mobile and social platforms. We know the power of celebration, demonstrated through decades of memorable experiences created during Macy's 4th of July Fireworks® and Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows, and celebrity appearances. Macy's flagship stores – including New York City’s Herald Square – are internationally renowned and preeminent destinations for tourists. With the collective support of our customers and employees, Macy's builds community and helps make a difference in every market we serve, supporting local and national charities by giving nearly $50 million each year, plus 146,000 hours of volunteer service. For more than 160 years, Macy’s has, and continues to, make life shine brighter for our customers, colleagues, and communities.

New York, New York, USA
80K employees (6,853 in marketing)
56% recommend to a friend
62% CEO approval

Salaries

Posted range

$94K/yr – $157K/yr

Taken straight from the job posting.

See all Macy's salaries

Traffic Signals

Monthly Visitors
72.9M
Traffic Source Mix
Search
6.9%
Direct
64.3%
Referral
23.1%
Social
4.3%
Paid
1.2%

Headcount Trend

Current headcount: ~80.4K

Recent News

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Search Engine Marketing Associate

Macy's · New York City, NY · On-site