Responsibilities

• Support the Integrated Marketing Manager, who is the point of contact (POC), owner and driver of integrated marketing plans, to enforce and ensure alignment across teams and timely execution.
• Lead the development of strategic creative briefs for key initiatives, ensuring alignment with divisional goals and national brand strategy.
• Oversee the execution and management of the integrated marketing calendar across all channels, aligning timing and messaging to maximize engagement and performance.
• Oversee and guide the development and localization of marketing assets, signage, events, sponsorships, and outreach initiatives to strengthen regional brand presence.
• Lead and partner with National strategy teams to interpret campaign performance and regional market insights, using data to optimize marketing plans and drive results.
• Lead, enforce and uphold brand consistency across all marketing touchpoints within the region, ensuring adherence to national standards and guidelines.
• Monitor and enhance cross-functional collaboration between Marketing Field Coordinators and Regional Integrated Marketing Specialists

Requirements

• Bachelor of Science or Arts degree or equivalent required
• High school diploma or GED required
• Strong organizational and time management skills; able to manage multiple deadlines across various communities
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams
• Resourceful and solution oriented
• Leverage digital and analytical tools with confidence to drive insights and outcomes

Preferred

• Minimum 3 - 5 years of relevant experience in home building, real estate, marketing or consumer-facing industries preferred
• Experience in home building, real estate, or consumer-facing industries is a plus
• Experience with leveraging digital and analytical tools to drive insights and outcomes? (implicit)

Benefits

• Robust health insurance plans, including Medical, Dental, and Vision coverage
• 401(k) Retirement Plan, with $1 for $1 Company Match up to 5%
• Paid Parental Leave
• Associate Assistance Plan
• Education Assistance Program
• Adoption Assistance up to $30,000
• Up to three weeks of vacation annually
• Holiday, Sick Leave, and Personal Day policies
• New Hire Referral Bonus Program
• Home Purchase Discounts