Drive Reddit strategy and execution across organic, paid, and content for diverse clients.

• Own end-to-end Reddit strategy and campaigns across organic and paid channels.
• Must-have: 2–4 years in social media or content marketing with Reddit Ads experience.
• Standout: Cross-functional collaboration with content and paid media teams.

Responsibilities

• Lead Reddit strategy development for clients across industries, balancing organic community engagement and paid media tactics.
• Conduct deep research into Reddit communities (subreddits), audience behavior, trends, and conversation dynamics to inform content and media planning.
• Write and optimize native Reddit content that feels like it belongs, because it does.
• Run and optimize Reddit Ads (paid media) campaigns: Testing creative, targeting, and placements for performance and brand lift.
• Monitor Reddit engagement metrics and surface learnings, wins, and optimization opportunities in regular reports.
• Stay on top of Reddit policy changes, platform updates, and emerging tools to keep clients ahead of the curve.
• Collaborate closely with our Content and Paid Media teams to integrate Reddit strategies into broader marketing plans.
• Test and evaluate Reddit-related tools (like Later for Reddit, Adspy tools, automation dashboards) to streamline workflow.

Requirements

• You’re an avid Redditor; you know the lingo, the culture, and the difference between a good post and a downvoted disaster.
• 2–4 years of experience in social media strategy, paid media, or content marketing, ideally in an agency environment.
• Hands-on experience running Reddit Ads or experimenting with Reddit’s paid platform (even if it’s a small budget side project).
• Strong writing skills—you can speak Reddit’s language and pivot tone based on the subreddit.
• Familiarity with tools like Reddit Ads Manager, Google Analytics, Ahrefs, Later for Reddit, or similar.
• A strategic mindset and the ability to map Reddit activity back to client KPIs like traffic, leads, or brand awareness.
• Comfortable working cross-functionally with strategists, media buyers, and content creators.

Preferred

• You’ve launched or moderated a subreddit, participated in AMA campaigns, or built something cool on Reddit that got real traction.

Benefits

• TECH BUDGET
• 100% REMOTE
• ALL NATIONAL HOLIDAYS
• PAID TIME OFF
• WELLNESS & FITNESS COVERAGE
• EDUCATION REIMBURSEMENT
• Competitive Medical & Dental Benefits