Public Relations Director (Beauty) at Six One Agency | New York, USA

Six One Agency

Public Relations Director (Beauty)

New York, USA (Hybrid)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 5 months ago

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Job Summary

Drive senior strategic PR leadership for beauty and wellness clients, shaping brand narratives and mentoring a team.

Own high-level client strategy and complex account leadership across beauty accounts.
Must-have: 8+ years in PR with deep beauty industry experience.
Standout: Mentorship and cross-functional team leadership with a track record of measurable coverage and agency growth.

Job Description

Responsibilities

Lead communications strategy across multiple beauty-focused client accounts
Develop and execute integrated PR campaigns within the beauty, wellness, and lifestyle space
Drive media relations strategy and cultivate strong relationships with beauty editors and industry media
Provide senior-level client counsel and manage complex client relationships
Oversee team workflow, mentorship, and professional development
Ensure excellence across client deliverables and day-to-day account management
Support new business development and agency growth initiatives
Developing strategic PR programs that elevate beauty brands and deliver measurable results
Leveraging deep beauty industry knowledge and media relationships to secure impactful coverage
Serving as a trusted senior advisor to clients

Requirements

8+ years of public relations experience, with a strong focus in the beauty industry
Deep understanding of the beauty media landscape and trends
Proven experience leading client strategy and managing complex accounts
Strong leadership and team mentorship experience
Ability to operate both strategically and operationally in a fast-paced agency environment

Benefits

Benefits: Medical, 401(k) with company match
$400 annual beauty and wellness product allowance
Commuter reimbursement for client events, tradeshows, seminars, etc.
Hybrid work flexibility in a supportive, entrepreneurial environment
PTO - 3 weeks (office closed Dec 24th - Jan 2)

Six One Agency

We’re a culture-driven agency elevating beauty, wellness, and lifestyle brands through creativity, strategy, and storytelling that resonates. Our work helps visionary founders and companies share their stories in ways that inspire connection, spark conversation, and drive meaningful impact.

Founded in 2015

Los Angeles, California, USA

12 employees (7 in marketing)

sixoneagency.com