Responsibilities

• Assist in the development and implementation of comprehensive media relations strategies for the firm's Litigation Practices, utilizing AI-driven tools and analytics to maximize impact.
• Secure placements in targeted media outlets—legal, business, policy, and technology—at the international, national, and regional levels, in line with strategic objectives and proactive opportunities.
• Develop and maintain strong relationships with key journalists and editors at relevant publications nationwide, including targeted regional markets important to the firm's growth strategy.
• Cultivate effective working relationships with partners and attorneys across the firmwide Litigation Practices, earning their trust and collaborating on proactive media opportunities and profile-raising initiatives.
• Partner closely with Business Development, Industry Groups, Practice Groups, and Brand/Editorial Content teams to identify and promote newsworthy client work, industry trends, and firm achievements across the firm's litigation platform.
• Support strategic efforts to enhance the visibility of the firm's litigation capabilities and lawyers in key U.S. markets, including California.
• Prepare partners for media interviews, including drafting briefing materials and providing substantive feedback following interviews.
• Participate in meetings with key reporters and support partners during media interactions.
• Draft and edit a variety of communication materials, including press releases, media pitches, pre-briefing documents, and talking points.
• Develop and deliver competitive analysis reports to inform media strategy and positioning.

• Monitor media coverage and industry trends to identify opportunities for increased visibility and thought leadership.
• Support internal and crisis communications strategies as needed, ensuring alignment with overall firm messaging and strategic priorities.
• Ability to travel for meetings and training as required.
• Job duties and responsibilities included are not exhaustive and may be supplemented as necessary. Reed Smith reserves the right to revise or modify job duties and responsibilities at any time.
• Supervisory responsibilities: None
• Equipment used: Personal computer and other office equipment such as telephone, calculator, copier, scanner, etc.
• Essential Job Functions
• Ability to sit or stand for extended periods and perform tasks requiring prolonged and/or extensive computer use.
• Ability to use computers, telecommunications, and digital collaboration tools to perform core job responsibilities.
• Ability to communicate effectively.

Requirements

• Education: Bachelor's degree, preferably in journalism, communications, public relations, or a related field.
• Experience: Minimum of 2–4 years of experience in public relations and/or media relations, preferably within a law firm or professional services environment.
• Skills: Superior project management and communication skills, established media contacts, the ability to operate effectively in a high-pressure, client-service environment, and familiarity with social media platforms and PR-related technologies.

Preferred

• Strong background in litigation communications, PR campaigns, media outreach, and thought leadership promotion preferred.

Benefits

• 401(k) Retirement Plan
• Medical Insurance
• Health Savings Account (HSA)
• Virtual Health Services
• Dental Insurance
• Vision Insurance
• Accident Insurance
• Hospital Indemnity Insurance
• Critical Illness Insurance
• Life Insurance