PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE) GDM (Gray Media Group)

Brookhaven, GA (Remote)

$44K/yr – $55K/yrMid Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own programmatic buying and optimization workflow for a buy-side DSP, with ownership of pacing, KPI attainment, and budget strategies across markets.

  • Programmatic execution: monitor and optimize DSP campaigns, including build/revision/QA cycles and queue management.
  • Performance management: ensure campaign KPIs and budgets are met, with data-driven optimization.
  • Team enablement: develop training documents and support new hire onboarding for Ad Ops and Sales.

Job Description

Own programmatic buying and optimization workflow for a buy-side DSP, with ownership of pacing, KPI attainment, and budget strategies across markets.

  • Programmatic execution: monitor and optimize DSP campaigns, including build/revision/QA cycles and queue management.
  • Performance management: ensure campaign KPIs and budgets are met, with data-driven optimization.
  • Team enablement: develop training documents and support new hire onboarding for Ad Ops and Sales.
  • Collaboration: communicate clearly with clients and internal stakeholders to explain processes and performance.
  • Queuing and builds: assist with various stages of queues and builds when needed, prioritizing Premier clients.
  • Meetings and coordination: actively participate in team meetings and proactive Slack communication.
  • Quality and troubleshooting: help team members with troubleshooting and cross-functional communication.
  • Process improvement: contribute to process definitions and documentation for ad operations workflows.
  • Ongoing learning: stay updated on DSP features and industry best practices.
  • Other duties as assigned.
FOX Carolina News logo

FOX Carolina News

Your source for local breaking news, weather, traffic, sports, crime and getting answers in Greenville, Anderson, Spartanburg, and Pickens, SC. WHNS-TV FOX Carolina is market 37 with 940,000 Households.

Founded in 1978
USA
112 employees (84 in marketing)

Traffic Signals

Monthly Visitors
2.7M
Traffic Source Mix
Search
32.6%
Direct
44.5%
Referral
4%
Social
18.6%
Paid
0.2%

Headcount Trend

Current headcount: ~112

Marketing Team

Marketing Team Size
58 (52% of company)
Median Career Experience
8 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
4

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