Programmatic Account Manager

New York City, NY (On-site)

$73K/yr – $95K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own programmatic pacing and optimization while turning data-driven insights into campaign performance for TV streaming and digital media.

  • Programmatic optimization and pacing: manage hands-on execution and improve results using proprietary tools.
  • Client relationships and cross-functional collaboration: serve as main contact and align with sales/marketing on strategy.
  • Audience, channels, and measurement: leverage data to drive insights and optimize across TV streaming and digital platforms.

Job Description

Responsibilities

  • Hands-on management and optimization of programmatic campaigns, ensuring pacing and performance targets are achieved
  • Building and maintaining strong client relationships, serving as a primary point of contact for campaign-related inquiries
  • Collaborating closely with sales and marketing teams to implement campaign strategy and deliver results
  • Utilizing data-driven insights and proprietary tools to enhance campaign effectiveness
  • Working across various media including TV Streaming and digital platforms

Requirements

  • Bachelor's Degree or equivalent combination of education and experience
  • Minimum 3 years of programmatic account management experience with solid hands-on programmatic campaign execution skills
  • Experience with cross-functinal sales planning and RFPs executation
  • Proven ability to manage campaign pacing and optimization in a fast-paced environment
  • Experience working with proprietary advertising data and analytics
  • Proficient with MS Office, especially complex spreadsheets and data analysis
  • Strong communication, organizational skills, and attention to detail
  • CTV experience is a plus

Preferred

  • Experience supporting sales, advertising, or marketing teams
  • Familiarity with CRM platforms and ad serving technologies

Benefits

  • Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
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Spectrum Reach

From coast to coast. From the Great Lakes to the gulf. There are 3,000 of us in 100 offices across 36 states. We’re the regulars at your restaurants, parents in your PTA, and volunteers in your community. We know your neighborhoods because they are our neighborhoods, too.We are advertising experts with access to every tool that any business needs to grow. Thousands of hours of premium video programming across the world’s best networks and streaming services. Over a hundred million consumer impressions available every day on every screen and device. Billions of data points translated into insights and ideas that turn consumers into your customers.And we offer it all under one roof.We know three things better than anyone: how to harness the power of multiscreen advertising for any business, how to offer a simplified one-stop-shop destination for marketing solutions, and what makes our towns and cities tick.At Spectrum Reach, we make local businesses big and big brands look local.We are the most trusted media sales company in America, and we happen to be your neighbors.Your Privacy Rights: www.spectrum.com/policies/your-privacy-rights

Founded in 1993
New York, New York, USA
3.1K employees (697 in marketing)

Traffic Signals

Monthly Visitors
81.4K
Monthly Google Ads Budget
$313.9K
Traffic Source Mix
Search
24.7%
Direct
49.7%
Referral
19%
Social
1.7%
Paid
4.6%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
529 (17% of company)
Marketing Roles Posted (Last 30 Days)
2

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