NextActiv is a strategic marketing and technical professional services firm focused on driving customer acquisition, engagement and growing wallet share through CRM strategy, analytics and customer experience management. We specialize in leveraging the Marketing Solution ecosystem to achieve our client's objectives and are expert at maximizing the value of the Salesforce solution. NextActiv is data-driven, digitally-oriented, marketing-focused and committed to helping our clients grow their business through the delivery of great customer experience.--What We Bring--MARKETING STRATEGY* A strategic marketing consulting team with deep CRM experience and a proven track record of driving incremental sales across Retail and Fashion, Dining and Entertainment, CPG, Insurance and Consumer Banking* Proven expertise guiding strategy and amplifying the impact of marketing through analytics and data-driven insightsTECHNICAL CONSULTING* Expert competencies in technical architecture and marketing solution development ensure your Salesforce Marketing Cloud implementation produces maximum results* A seasoned, efficient, and scalable technical services team to implement Salesforce Marketing Cloud, integrate systems and data, deliver analytics and to support ongoing program and application managementOPERATIONS & ENABLEMENT* A detail-oriented campaign operations and marketing program management team providing proactive support, reporting, testing, ongoing optimization and technical enhancements* A focus on empowering marketers through in depth training and enablement including onsite SFMC administrator training and certification prep