Product Marketing Manager-Wall

Green Bay, WI (On-site)

$70K/yr – $90K/yrMid Level2+ years expFull time

Posted 11 days ago

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Job Description

Responsibilities

  • Develop and execute product marketing strategies that drive growth, market share, and profitability for KI's Architectural Wall portfolio.
  • Identify market trends, customer needs, and competitive opportunities to guide product and category decisions.
  • Partner with sales, design, engineering, and manufacturing teams to bring new products and enhancements to market.
  • Lead product lifecycle management activities, including portfolio optimization, product improvements, and line rationalization.
  • Create go-to-market plans, product positioning, pricing recommendations, and key messaging for new and existing products.
  • Develop sales enablement tools, marketing collateral, and training materials that support product adoption and growth.
  • Gather and analyze customer, dealer, and field sales feedback to identify opportunities for innovation and continuous improvement.
  • Support new product launches by coordinating cross-functional activities and ensuring successful market introduction.
  • Provide technical, product, and competitive insights to help field sales teams win projects and strengthen customer relationships.
  • Present product strategies, recommendations, and market insights to business leaders to support informed decision-making.

Requirements

  • Bachelor’s degree in business, marketing, or related field
  • 2+ years’ experience in a product management role.
  • Experience analyzing market trends, customer needs, and competitive landscapes to support strategic decision-making.
  • Excellent communication and presentation skills, with the ability to influence and collaborate across all levels of the organization.
  • Strong attention to detail and commitment to accuracy when managing product data, market analysis, pricing, and marketing materials.

Benefits

  • Participation in our Employee Stock Ownership Plan (ESOP): As an employee, you will have stock ownership in the company.
  • Competitive Health, Dental, & Vision Insurance: Comprehensive coverage for your well-being.
  • A 401(k) Plan with Company Match: A retirement savings plan with employer contributions.
  • Paid Vacation, Sick Days, & Holidays: Time off to recharge and spend with loved ones.
  • Wellness Resources: Access to an on-site fitness center, fitness reimbursement program, and on-site nurse.
  • Onsite Café: Enjoy a full breakfast and lunch menu right at work.
  • Employee Product Discounts: Special pricing on company products.
  • Educational Reimbursement Program: Support for degree programs and certifications.
  • Full Benefits Package: Includes life insurance, short-term disability, long-term disability, and an Employee Assistance Program (EAP).
KI logo

KI

3.9 Glassdoor

KI is a global leader in innovative furniture solutions for education, healthcare, government, and corporate spaces. Headquartered in Green Bay, WI, KI is an employee-owned company with a dedicated presence across the US, Canada, Latin America, Europe, and Asia.At KI, we specialize in tailoring furniture and service solutions to meet the unique needs of every customer. Our distinct design and manufacturing approach ensures flexibility, efficiency, and exceptional results. Since 1941, we’ve been the trusted experts in creating adaptable and forward-thinking products that empower success in our core markets.With our customer-first philosophy and unique Go-To-Market strategy, we make it easy for clients to procure solutions that perfectly align with their goals. At KI, we don’t just craft furniture — we deliver knowledge and partnership to help transform environments into thriving spaces.

Founded in 1941
Green Bay, Wisconsin, USA
2.3K employees (224 in marketing)
74% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
120.8K
Monthly Google Ads Budget
$393
Traffic Source Mix
Search
49.3%
Direct
41.4%
Referral
5.8%
Social
2.3%
Paid
1%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
72 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
$190K
Seed, 2 years ago

Funding History

  • Jul 2024
    Seed • $190K

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