Responsibilities

• Develop and execute UT and UTme! product marketing strategies and plans on an annual/seasonal basis
• Collaborate with Global Marketing to provide input on creative briefs for seasonal product campaign development
• Provide direction and guidance on product shoot list and in-store asset creation
• Lead product/project planning and execution in collaboration with other departments
• Establish understanding of Uniqlo Lifewear with breakthrough communication that elevates the brand and supports the key brand attributes through product marketing communication.
• Ensure optimized product marketing communication for the US consumer for all product marketing materials
• Manage agency relationships and conduct briefings for marketing plan development and execution.
• Plan and execute in-store and in-market product marketing events
• Conduct business analyses and post marketing campaign reviews
• Support the training and development of junior and new marketing team members

Requirements

• Education: Bachelor’s Degree required
• Minimum 3 years’ experience working in the marketing/communications field
• Experience in working for product marketing/communications (preferred)
• Experience with retail and consumer marketing (preferred)
• Pasion for Art, manga, music, games, movies (preferred)
• Great deep thinker to find opportunities by thinking brand and product values and customer’s insight
• Skilled at managing projects - resources, assets, budget, information and timeline
• Excellent verbal and written communication skills, technical skills & business acumen
• Ability to communicate and interface well across all levels of the organization
• Detail oriented, self-starter with a high level of accuracy

Preferred

• Experience in working for product marketing/communications (preferred)
• Experience with retail and consumer marketing (preferred)
• Pasion for Art, manga, music, games, movies (preferred)