Drive LATAM-market expansion as a Product Marketing Manager, owning go-to-market for new tech professions and optimizing funnels to scale growth.

• Own end-to-end LATAM launches: market research, demand testing, positioning, and funnel setup.
• Must-have: 3+ years in product growth/marketing with hands-on A/B testing and data analytics.
• Standout: Experience scaling EdTech growth across multiple regions with high-impact funnel ownership.

Responsibilities

• Market Expansion: Research, validate, and launch new markets, including demand testing, setting up acquisition funnels, monitoring key metrics, and ensuring unit economics viability before scaling.
• New Professions Launch: Analyze market needs, define product positioning, and build go-to-market strategies for launching new tech professions within TripleTen.
• Funnel Optimization: Identify and implement high-impact improvements to our existing sales and marketing funnels, driving conversion rate optimization and revenue growth.
• Growth Experimentation: Develop and test hypotheses on new acquisition channels and strategies, iterating rapidly to optimize performance.
• SEO & Channel Development: Expand and improve organic and paid acquisition channels, ensuring sustainable traffic and lead generation growth.
• Cross-Functional Collaboration: Work closely with marketing, analytics, product, and operations teams to drive growth projects from ideation to execution.
• Data-Driven Decision Making: Track key performance indicators (KPIs), analyze data to understand trends, and translate insights into actionable strategies.

Requirements

• 3+ years of experience in product management, growth, or product marketing roles.
• Strong understanding of acquisition funnels, user conversion, and growth loops.
• Experience in market research, audience demand analysis, and product launches.
• Hands-on experience with A/B testing, analytics tools, and data-driven decision-making.
• Comfortable working in a fast-paced, high-impact environment where priorities shift as needed.
• Excellent stakeholder management skills and ability to work cross-functionally.
• Proficiency in English (Upper-Intermediate or higher). Spanish is a plus.

Benefits

• Remote-First: Work from anywhere between Europe and LATAM while staying fully connected to our global team.
• Impact-Driven Work: The opportunity to shape the growth trajectory of an international EdTech company.
• Full Ownership: Work on high-priority projects with full autonomy and responsibility for key business outcomes.
• Global Team: Collaborate with colleagues across the US, LATAM, Israel, Serbia, Georgia, Armenia, and beyond.
• Career Growth: Join a rapidly expanding company with plenty of opportunities for professional development and leadership roles.