Product Marketing Manager

USA (Remote)

$140K/yr – $180K/yrSenior Level5+ years expFull time

Posted 4 days ago

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Job Summary

Own and orchestrate go-to-market for Trackforce security products by shaping messaging for diverse buyers and driving adoption through enablement, measurement, and VOC insights.

  • Lead launch planning, cross-functional readiness, and post-launch results
  • Provide sales enablement decks, demos, and battlecards
  • Capture and feed voice-of-customer insights back into Product

Job Description

Responsibilities

  • Build differentiated positioning and messaging for distinct security buyers from guard company operators to corporate security directors
  • Own end-to-end launch execution: launch plans, assets, cross-functional readiness, and post-launch results
  • Equip Sales and Customer Success with enablement: decks, demos, battlecards, and objection handling
  • Track adoption and launch performance, partnering on Pendo in-app guidance and KPIs
  • Run voice-of-customer research to validate messaging and feed insights back to Product

Requirements

  • 5+ years in B2B SaaS product marketing
  • Proven track record owning launches from messaging through adoption
  • Exceptional writing and cross-functional leadership through influence
  • Comfort with a fast release cadence and data-informed GTM decisions

Benefits

  • Fully remote & flexible work
  • Open Time Off (OTO) policy
  • Medical, dental & vision coverage
  • Health Savings Account (HSA)
  • Life, AD&D & disability insurance
  • 401(k) with company match
  • Wellness & mental health support
  • Travel assistance & global support
  • Employee referral program
Trackforce logo

Trackforce

2.7 Glassdoor

Trackforce stands at the forefront of the physical security industry, combining over 40 years of collective security expertise with cutting-edge innovation. Our end-to-end cloud platform and open API ecosystem empowers guarding companies and corporate enterprises across 50+ countries to protect their assets, people, and operations with unmatched efficiency and effectiveness.Trusted by 4,600+ customers and managing over 200,000 security sites, we take pride in our SOC2, NIST, GDPR and ISO compliance, and support for 55+ languages to provide seamless integrations within security operations. By incorporating advanced AI technologies, we’ve elevated our solutions to anticipate and address evolving security challenges – allowing us to innovate beyond them and set new standards for the entire industry.Speak to a security expert to learn more: www.trackforce.com/request-a-demo/

Founded in 2000
Southlake, Texas, USA
467 employees (24 in marketing)
22% recommend to a friend

Traffic Signals

Monthly Visitors
13.6K
Monthly Google Ads Budget
$21.1K
Traffic Source Mix
Search
19.5%
Direct
34.7%
Referral
5.9%
Social
5.8%
Paid
0.7%

Headcount Trend

Current headcount: ~464

Marketing Team

Marketing Team Size
16 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$150M
Last Raise
$150M
Private Equity, 7 years ago

Funding History

  • Sep 2019
    Private Equity • $150M

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