Responsibilities

• Develop product positioning and messaging to increase sales pipeline and resonate with target audiences
• Create product collateral including data sheets, technical briefs, and presentations to support revenue generation
• Enable sales teams and partners by producing sales tools and training materials that improve product understanding
• Deliver webinars and training sessions to educate both technical and non-technical stakeholders
• Analyze market and buyer insights to inform campaign strategies and competitive positioning
• Monitor product performance and customer adoption to provide feedback for continuous improvement
• Also responsible for other duties/projects as assigned by business management as needed

Requirements

• Bachelor's Degree plus 5 years of related work experience OR Advanced degree with 3 years of related experience (Required)
• Acceptable areas of study include Marketing, Business, Communications, or relevant field of study such as Computer Science (Required)
• 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue (Required)
• Business Acumen (Required)
• Content Strategy (Required)
• Data Analysis (Required)
• Go-to-Market Strategies (Required)
• Market Research (Required)
• Product Management (Required)
• Product Positioning (Required)

Benefits

• medical, dental and vision insurance
• flexible spending account
• 401(k)
• employee stock grants
• employee stock purchase plan
• paid time off
• up to 12 paid holidays
• paid parental and family leave
• family building benefits
• back-up care