Responsibilities

• Make an impact
• Product & Market Expertise
• Develop and maintain deep expertise in the pharmacy automation portfolio within healthcare environments.
• Maintain intimate knowledge of the global product line, roadmaps, and differentiators to ensure accurate market positioning
• Monitor market trends, competitive landscape, and emerging automation technologies to inform future marketing strategies.
• Go‑to‑Market & Omnichannel Campaigns
• Build and execute integrated omnichannel campaigns aligned to product launches, growth initiatives, and regional market priorities.
• Define campaign objectives, target personas, messaging frameworks, and channel mix across digital, field, event, and sales‑enabled marketing.
• Author and manage creative briefs to guide internal teams and external agencies in campaign execution.
• Demand Generation & Marketing Performance

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, or a related field; MBA or advanced degree a plus.
• 5–8+ years of experience in B2B product marketing, preferably in healthcare, automation, capital equipment, or industrial technology.
• Strong understanding of B2B marketing principles and long, complex sales cycles.
• Proven experience building and managing omnichannel campaigns tied to measurable outcomes.
• Excellent written communication skills, including writing, editing, and proofreading of marketing content.
• Demonstrated ability to create clear, compelling creative briefs.
• Comfortable presenting to senior leadership and influencing cross‑functional teams.
• Willingness and ability to travel up to 30% of the time, including international.
• Strong analytical skills and comfort using metrics to guide decisions.
• Highly organized with strong calendaring and project management abilities.

Benefits

• We offer a comprehensive benefits package including medical / dental / vision insurance, tuition reimbursement, disability, 401k matching (up to 8%).