Product Marketing Manager

Atlanta, GA (Remote)

$122K/yr – $152K/yrSenior Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive GTM and narrative for observability solutions, turning complex concepts into compelling value stories that resonate with technical and executive audiences.

  • Own messaging and positioning for advanced observability solutions.
  • Must-have: 5+ years in B2B software product marketing or related roles.
  • Standout: Cross-functional collaboration with Product, Eng, and Sales to drive measurable impact.

Job Description

Drive GTM and narrative for observability solutions, turning complex concepts into compelling value stories that resonate with technical and executive audiences.

Responsibilities

  • Shape the Narrative: Take ownership of messaging and positioning for our advanced observability solutions, turning technical concepts into compelling stories that resonate with everyone from DevOps engineers to C-suite executives.
  • Lead the Strategy: Design and execute comprehensive Go-to-Market (GTM) plans for new observability products, ensuring seamless launches and long-term market adoption.
  • Create with Purpose: Develop high-impact content, including technical blogs, webinars, and case studies, that guide our community and provide genuine value to technical audiences.
  • Empower Our Teams: Act as a dedicated partner to our Sales and Enablement teams, equipping them with the tools and insights they need to win in a competitive B2B landscape.
  • Influence the Future: Collaborate deeply with Product Management and Engineering to share market insights and customer feedback, helping to build the roadmap for the Intelligent Platform Capabilities.
  • Drive Results: Use data-driven insights to measure the impact of your initiatives, iterating and refining our approach to boost operational excellence.

Requirements

  • B2B Marketing Expertise: 5+ years of experience in product marketing, product management, or sales engineering within a high-growth B2B software environment.
  • Expertise in developer tools: Ability to simplify complex technical concepts for a general audience and experience in launching products aimed at developers,
  • Strategic Communication: A talent for simplifying complex technical concepts for a general audience and a history of building consensus in fast-paced, evolving environments.
  • Cloud-Native Fluency: A deep understanding of the modern software ecosystem, its technologies, and monitoring platform solutions.
  • Partnership Mindset: A proven ability to build strong, inclusive relationships across engineering, sales, and executive leadership.
  • Market Curiosity: Experience positioning technical products to both the hands-on users and the economic decision-makers who support them.

Preferred

  • Direct experience in the Observability, APM, or software development sectors.
  • A background in Computer Science, Engineering, or a technical field (or equivalent practical experience).
  • Advanced experience (8+ years) in technical pre-sales, consulting, or product management.
  • Familiarity with open source monitoring technologies.

Benefits

  • New Relic provides a variety of benefits for this role, including healthcare, dental, vision, parental leave and planning, and mental health benefits, a 401(k) plan and match, flex time-off, 11 paid holidays, volunteer time-off, and other competitive benefits designed to improve the lives of our employees.
New Relic logo

New Relic

3.2 Glassdoor

The New Relic Intelligent Observability Platform helps businesses eliminate interruptions in digital experiences. New Relic is the only AI-strengthened platform to unify and pair telemetry data to provide clarity over your entire digital estate. We move your problem solving past proactive to predictive by processing the right data at the right time to maximize value and control costs.That’s why businesses around the world—including Adidas Runtastic, American Red Cross, Domino’s, GoTo Group, Ryanair, Topgolf, and William Hill—run on New Relic to drive innovation, improve reliability, and deliver exceptional customer experiences to fuel growth. Visit: www.newrelic.com.

Founded in 2008
San Francisco, California, USA
3K employees (158 in marketing)
49% recommend to a friend
41% CEO approval

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$207.6K
Traffic Source Mix
Search
25.4%
Direct
65.7%
Referral
6.7%
Social
0.6%
Paid
1.5%

Headcount Trend

Current headcount: ~3K

Marketing Team

Marketing Team Size
107 (4% of company)

Funding

Total Funding
$214.5M
Last Raise
$100M
Private Equity, 2 years ago

Funding History

  • Nov 2023
    Private Equity
  • Oct 2015
    Post IPO Equity
  • Apr 2014
    Private Equity • $100M

Recent News