Responsibilities

• Translate complex technical features from our robotics platform and Flowstate environment into clear, benefit-driven narratives for diverse audiences.
• Design and manage automated onboarding journeys and lifecycle email campaigns to educate users and drive long-term engagement with our platform.
• Produce high-quality technical content, including documentation, codelabs, and video guides, that helps developers build and deploy solutions faster.
• Collaborate with creative teams and designers to develop sophisticated, brand-aligned assets that meet high standards for quality and technical accuracy.
• Partner day-to-day with engineering and product leads to stay aligned on roadmaps, ensuring marketing efforts are ready for every launch and update.
• Organize and execute community-building initiatives like hackathons and webinars to foster a thriving ecosystem around our open and proprietary offerings.
• Manage user data and communication workflows within tools like HubSpot to track engagement and identify opportunities for education or upselling.

Requirements

• Experience in AI platform, enterprise/SaaS or developer-focused marketing for a technical software or hardware product.
• Direct experience creating technical documentation, tutorials, or educational content for a developer audience.
• Proficiency using CRM and marketing automation tools, such as HubSpot, to manage customer communications and lifecycle marketing.
• Ability to translate advanced technical concepts—such as AI, robotics, or software APIs—into accessible language for both business and technical users.
• Experience managing creative projects from brief to production while working closely with designers and agencies. From identifying agencies to delivery, you can run it all.
• 8 years of experience in product marketing, developer relations, or a closely related cross-functional role in the technology industry.

Preferred

• Familiarity with the robotics ecosystem or ‘hard tech’ products that combine physical hardware and software.
• Experience in "full stack" marketing roles within a startup or high-growth environment where you have managed projects from strategy through execution.
• Proven ability to influence product roadmaps by synthesizing and advocating for user needs.
• Advanced writing skills with a portfolio that includes both technical guides and high-level business case studies.
• Background in managing developer communities or leading technical advocacy programs.

Benefits

• In addition to the salary range below, this full-time position is eligible for bonus + equity + benefits.