Product Marketing Manager, Fire TV GTM at Amazon.com | Seattle, WA | $109K/yr – $180K/yr

Product Marketing Manager, Fire TV GTM

Seattle, WA (Unknown)

$109K/yr – $180K/yrMid Level4+ years expFull time

Posted 5 months ago

The other 99% submit and hope. You're about to do something different.

Drive end-to-end GTM launches for Fire TV features with cross-functional teams to define and execute launch plans.

Own end-to-end GTM launches for Tier 1-3 features with cross-functional collaboration.
Must-have: 4+ years of marketing experience building cross-functional programs.
Standout: Experience presenting ideas to executives and managing external partners.

Lead GTM launch planning for at least one Tier 1 FTV Feature and several Tier 2 and Tier 3 Features
Own assigned launches end-to-end for the GTM team, working cross-functionally with the FTVx product team and GTM stakeholders to develop and execute comprehensive launch plans
Identify and escalate bottlenecks, assess risks, mitigate issues, and balance business needs versus constraints
Coordinate closely with regional partners to gather inputs, provide updates, and assist in localizing GTM plans

4+ years of professional non-internship marketing experience
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience using data and metrics to drive improvements
Experience managing and measuring marketing performance in various channels
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Experience owning and driving large-scale cross-functional programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Experience managing external partners to develop marketing programs

comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
401(k) matching
paid time off
parental leave