Product Marketing Manager

New York City, NY (Hybrid)

$123K/yr – $164K/yrMid LevelFull time

Posted 1 day ago

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Job Summary

Owns product marketing for Journey Monitoring and the Digital Experience Monitoring portfolio, shaping messaging, go-to-market execution, and cross-functional programs for launches, enablement, and customer education.

  • Own GTM strategy and product launches for Journey Monitoring and the DEM portfolio
  • Coordinate across PM, Marketing, Sales, and Enablement to drive unified campaigns and content

Job Description

Responsibilities

  • Partner with Product Management to develop and execute go-to-market strategies, product launches, roadmap communications, and customer education for Journey Monitoring and related DEM capabilities.
  • Develop positioning, messaging, and value propositions across the Digital Experience Monitoring portfolio, creating a cohesive product narrative.
  • Create sales enablement content, competitive intelligence, and customer-facing materials that help internal teams effectively communicate product value.
  • Collaborate with Marketing teams to develop campaigns, thought leadership, and product content supporting both Journey Monitoring and the broader DEM suite.
  • Partner cross-functionally with Demand Generation, Content, Analyst Relations, Customer Marketing, and Enablement to deliver integrated go-to-market programs.
  • Leverage customer insights, market trends, and competitive research to inform messaging, product positioning, and launch strategies.

Requirements

  • Experienced in Product Marketing, Solutions Marketing, or a related go-to-market role supporting technical software products.
  • Able to translate complex technical concepts into clear, compelling messaging for developer, engineering, operations, and business audiences.
  • Familiar with Digital Experience Monitoring, Real User Monitoring (RUM), Synthetic Monitoring, observability, DevOps, or related software markets.
  • Experienced partnering cross-functionally with Product Management, Sales, Marketing, and Enablement to drive successful go-to-market initiatives.
  • Strong writer and storyteller with experience developing positioning, launch materials, sales enablement content, and customer-facing narratives.
  • Experienced using customer insights, market research, competitive intelligence, and AI-enabled tools to strengthen messaging, accelerate content development, and inform go-to-market strategy.

Benefits

  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture
  • Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
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Datadog

3.9 Glassdoor

Datadog is the essential monitoring platform for cloud applications. We bring together data from servers, containers, databases, and third-party services to make your stack entirely observable. These capabilities help DevOps teams avoid downtime, resolve performance issues, and ensure customers are getting the best user experience.

Founded in 2010
New York, New York, USA
10K employees (510 in marketing)
75% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
4.9M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
22.3%
Direct
68.4%
Referral
7.4%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~10.4K

Marketing Team

Marketing Team Size
298 (3% of company)
Median Career Experience
11 years
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$1B
Last Raise
$870M
Post IPO Debt, 1 years ago

Funding History

  • Dec 2024
    Post IPO Debt • $870M
  • May 2020
    Post IPO Debt
  • Dec 2018
    Series Unknown

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