Product Marketing Manager at Computer Services Inc. | USA

Product Marketing Manager

USA (Unknown)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive product marketing for CSI’s fintech software, shaping GTM, messaging, and cross-functional execution to accelerate adoption and revenue.

Own market research, GTM strategy, and messaging to differentiate CSI's product.
Must-have: 3+ years of product marketing experience in fintech.
Standout: Cross-functional collaboration with product, sales, and marketing.

Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
Develop go-to-market strategies that align with market demands and drive adoption of the product.
Create compelling messaging and content that effectively communicates the product's value proposition to target customers.
Collaborate with product management to define product roadmaps, prioritize features, and ensure alignment with market needs.
Work closely with sales and marketing teams to develop sales enablement materials and marketing campaigns that drive demand and accelerate growth.
Monitor key performance indicators (KPIs) such as sales performance, market share, and customer satisfaction, and optimize marketing strategies based on performance data and market feedback.
Collaborate with pricing teams to determine optimal pricing strategies and define product packaging and bundling strategies.
Serve as the primary point of contact for product-related inquiries from internal teams and external stakeholders.
Performs other duties as assigned.
Market Penetration: Increase market share and penetration within target segments by implementing targeted marketing campaigns and strategies that drive customer acquisition and retention.

Banking and/or Fintech experience STRONGLY PREFERRED
Bachelor's degree in marketing, business, or related field
3+ years of experience in product marketing or related roles.
Strong understanding of product management and marketing principles.
Excellent written and verbal communication skills.
Ability to think strategically and execute tactically in a fast-paced environment.
Strong analytical skills with the ability to interpret data and draw actionable insights.
Proven track record of developing and executing successful marketing strategies.
Experience working in cross-functional teams and collaborating with stakeholders at all levels.
Demonstrated ability to thrive in a dynamic and evolving organization.
20% travel