Responsibilities

• Own and evolve messaging and positioning for EdVisorly's core platform offerings
• Translate product capabilities into compelling value propositions for institutional buyers
• Support ICP refinement, persona development, and use-case validation through customer research and sales feedback
• Create core marketing assets including website pages, newsletters, product one-pagers, overviews, FAQs, and explainer content
• Ensure partner solutions are represented clearly and consistently in EdVisorly’s broader launches and marketing programs
• Turn partner results into case studies, testimonials, and customer spotlights that demonstrate measurable impact
• Build scalable enablement assets supporting acquisition, cross-sell, upsell, and renewal motions
• Contribute to sales and customer success playbooks, battlecards, pitch decks, and objection-handling resources

Requirements

• 4–6 years of experience in B2B marketing or content marketing (higher ed or edtech strongly preferred)
• Strong portfolio including case studies, videos, decks, and marketing collateral
• Proven ability to collaborate cross-functionally with Sales, Customer Success, and Product
• Exceptional storytelling and writing skills — able to translate outcomes into compelling narratives
• Proficiency with marketing tools (e.g., HubSpot, Salesforce, Canva/Adobe, video platforms)
• Data-driven mindset with experience measuring and improving content effectiveness
• You are entrepreneurial and comfortable building from scratch
• You thrive in high-accountability, fast-paced environments

Benefits

• Make a meaningful impact on how colleges and universities support transfer students.
• Join a small, high-performing team where your work is visible and valued.
• Shape and scale products at a pivotal stage of company growth.
• Work with humble, hardworking teammates who believe in integrity, collaboration, and doing things the right way.