Responsibilities

• The Principal PMM, CreativeX is responsible for orchestrating GTM decisions across the organization and with senior levels of leadership, advocating for customer needs, and aligning the product roadmap with current and future market demands.
• A day in the life: The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers be more productive building on the cloud with tools and services.
• We all have a bias for action for developing awesome marketing assets (e.g., videos, success stories, pitch materials, sales enablement tools, etc.).
• We look for ways to measure the impact of our work on service adoptions.
• We transition from working on strategic plans or creative ideation to detailed execution, multiple times per day.
• We enjoy supporting a fast-paced and highly cross-functional organization.
• The CreativeX PMM team leads the overall positioning and messaging strategy for Amazon Ads creative tech and AI solutions, including Creative studio, Image generator, Video generator, and more.
• We drive product demand and engagement from both external prospects and existing customers.
• We champion sharing insights and information between product and client-facing teams in order to share knowledge that drives customer engagement and product market fit.
• We obsess over the needs of our customers and actively seek customer feedback to influence the product roadmap and create better end-user experiences.

Requirements

• 11+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience communicating results to senior leadership
• Experience building, executing and scaling cross-functional marketing programs
• Experience driving direction and alignment with cross-functional teams
• Experience developing and executing on GTM strategies that are large in scope

Preferred

• Experience working cross-functionally across marketing, product management, analytics, UX, and research

Benefits

• Our inclusive culture empowers Amazonians to deliver the best results for our customers.
• If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.