Principal, Lifecycle Client Marketing

USA (Remote)

Salary Not AvailableSenior Level5+ years expSalaried Ft

Posted 5 months ago

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Job Summary

Drive Brightside's client engagement strategy across marketing, CS and product to deliver aligned outcomes.

  • Own the multi-channel client engagement strategy and execution across email, mailers, push, and in-app messages.
  • Must-have: 5+ years in marketing with client-focused B2B experience and cross-functional program ownership.
  • Standout: Translate business goals into cohesive, differentiated creative and messaging across channels.

Job Description

Drive Brightside's client engagement strategy across marketing, CS and product to deliver aligned outcomes.

  • Own the multi-channel client engagement strategy and execution across email, mailers, push, and in-app messages.
  • Must-have: 5+ years in marketing with client-focused B2B experience and cross-functional program ownership.
  • Standout: Translate business goals into cohesive, differentiated creative and messaging across channels.
Brightside logo

Brightside

We help young people make confident and informed decisions about their future.Since 2003, we have pioneered the use of technology to connect those facing barriers with the role models they need to succeed. Through our bespoke, safeguarded platform and app, we deliver high-impact mentoring programmes in partnership with schools, universities, and employers across the UK.Our Outcomes:• Pathways Knowledge: Equipping mentees with a clear understanding of apprenticeships, university, and career routes.• Confidence: Helping 71% of our mentees feel significantly more certain about their next steps.• Academic Success: Long-term tracking shows our mentees consistently outperform school averages.We believe society benefits when everyone has equal access to advice. Whether you are an organisation looking to reach underrepresented talent or an individual wanting to volunteer as a mentor, we invite you to join our mission.

Founded in 2003
London, England, GBR
146 employees (11 in marketing)

Traffic Signals

Monthly Visitors
2.4K
Traffic Source Mix
Search
53.3%
Direct
34.1%
Referral
7.3%
Social
4.1%
Paid
1.2%

Headcount Trend

Current headcount: ~146

Marketing Team

Marketing Team Size
8 (5% of company)