Responsibilities

• Shepherd multiple marketing creative projects at once from brief to execution while ensuring strategic intent aligns with execution at every step
• Own and optimize “Now Open” campaigns and ongoing consumer engagement initiatives across all relevant marketing channels.
• Lead the planning and execution of always-on content across internal platforms, email, digital channels, and social media to continuously engage customers and reinforce brand storytelling.
• Oversee organic and reactive social media to amplify reach and engagement.
• Partner closely with creative, digital, and operations to bring campaigns to life
• Advance our channel optimizations by improving analytics and testing capabilities, measurement/KPI/metrics framework and reporting suites
• Detail-oriented with strong prioritization skills, managing multiple projects, stakeholders, and deadlines while maintaining a high level of excellence and accuracy
• Utilize problem-solving and influencing skills to help ensure marketing initiatives deliver on intent.
• Support projects based on defined priorities; help ensure scope of deliverables, timelines, and budget are met; identify and escalate risks and issues as needed to manager and project lead
• Demonstrate organizational agility to adapt to changing demands

Requirements

• Bachelor’s Degree or Military Experience
• At least 4 years of experience in digital or social marketing
• At least 4 years of experience in partnering with creative teams
• At least 4 years of experience in planning, executing and analyzing marketing campaigns

Preferred

• 5+ years of experience in marketing strategy
• 5+ years of experience driving creative strategy and marketing testing plans
• 5+ years of experience working with cross-functional teams in a matrixed environment

Benefits

• Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.