PR Associate

Lehi, UT (On-site)

$61K/yr - $118K/yr (Est.)Entry Level, Intern/New GradFull time

Posted 5 months ago

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Job Description

Responsibilities

  • This position supports the PR team through media monitoring, outreach, reporting, project organization, and content creation, while partnering with cross‑functional teams on public‑facing messaging.
  • The role also contributes to reporting, award submissions and tracking, crisis monitoring, and helping maintain a strong, consistent brand presence.
  • Operational Support: Support team initiatives, deadlines, and deliverables by tracking project status and deadlines, coordinating tasks, and maintaining team project boards.
  • This will require regular and organized communication, check-ins, and tracking with other PR team members.
  • Media Tracking and Analysis: Monitor daily company news and report notable coverage, emerging trends, and spikes in conversation.
  • Cross-Functional Collaboration: Work closely with Marketing, social media, brand, and other key teams on public facing messaging and sensitive or high-priority issues.
  • Reporting and Insights: Provide regular reports on sentiment trends, reputation KPIs, and emerging risks or opportunities.
  • Crisis Monitoring: Support PR and Brand leadership during high-stakes or crisis situations with real-time monitoring and response coordination.

Requirements

  • Bachelor’s degree in public relations, communications, or journalism
  • Foundational understanding of public relations principles, terminology, and industry standards
  • Professional experience in public relations and/or any of the following media relations, community relations, crisis communications, corporate communications, or similar disciplines
  • Strong writing and communication skills
  • Working knowledge of AI/LLMs and how they are influencing PR and Media
  • Understanding of brand voice and tone from customer and company viewpoints
  • Ability to manage and track multiple priorities in a fast-paced environment
  • High emotional intelligence and professionalism in handling sensitive topics

Preferred

  • Experience using PR software and/or platforms
  • AP Style writing proficiency and/or knowledge
  • Experience in and writing on behalf of a consumer-facing tech or service industry
  • Familiarity with online forum, messaging, and social media platforms
  • Understanding of SEO and how media inclusions and online reviews impact search visibility and results
  • Experience with direct customer interaction/service
  • Experience in crisis communications
NRG Energy logo

NRG Energy

NRG Energy, Inc. is leading the future of energy—now. Our solutions power a smarter, brighter future by helping customers achieve today's goals while solving for the challenges of tomorrow. Every day, we deliver innovative natural gas, electricity, and smart home solutions to customers large and small across North America.For more information about us visit nrg.com. Connect with NRG on Facebook and follow us on X and Instagram @nrgenergy.

Founded in 1989
Houston, Texas, USA
6.9K employees (338 in marketing)

Traffic Signals

Monthly Visitors
345.6K
Monthly Google Ads Budget
$27.6K
Traffic Source Mix
Search
31.5%
Direct
62.5%
Referral
5.1%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~7K

Marketing Team

Marketing Team Size
274 (4% of company)
Median Career Experience
13 years
Median Tenure
5.3 years

Funding

Total Funding
$9.3B
Last Raise
$2.3B
Post IPO Secondary, 13 days ago

Funding History

  • Mar 2026
    Post IPO Secondary • $2.3B
  • Sep 2025
    Post IPO Debt • $4.9B
  • Aug 2025
    Post IPO Debt • $216M

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