PPC Ad Specialist

Voorhees, NJ (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive paid digital media campaigns across Google Ads, social, and programmatic channels to optimize ROI.

  • Own end-to-end campaign setup, optimization, and reporting.
  • Must-have: 2+ years in Google Ads and Analytics.
  • Standout: Hands-on analytics with Looker Studio dashboards.

Job Description

Responsibilities

  • Set up, update, and optimize digital campaigns in Google Ads, Social (Facebook, Tiktok, Snapchat, etc.), Programmatic (DSP) and more! Digital campaign types include search, display, shopping, audio, and video.
  • This includes conducting keyword research, drafting PPC ad copy, making landing page recommendations, managing bids, etc.
  • Run and analyze campaign reports from Search, Social, and Google Analytics.
  • Manage the day to day campaign performance and speak regularly with clients to discuss their results and make recommendations to improve/grow their bottom line.
  • Manage implementation of tracking pixels and conversion events via Google Tag Manager.
  • Build and maintain dashboards in Looker Studio, including data from multiple sources to provide a holistic view of ROI
  • Stay up to date on the latest PPC, AI, social, and other digital marketing trends.

Requirements

  • 2+ years working in Google Ads and Google Analytics.
  • Passion for digital marketing.
  • Experience with Microsoft Office Products and/or Google Suite.
  • Strong analytical and problem solving skills.
  • Exceptional attention to detail.
  • Strong organizational skills; proven ability to multitask and prioritize.
  • Bachelor’s Degree in Marketing, Advertising, or related field.
  • Position is located in our Voorhees NJ office (08043) and is hybrid (3 days in office, 2 days out). REMOTE will be considered based on experience.

Preferred

  • Agency experience.
  • Google Ads certifications
  • Bing Ads experience a plus.
  • Looker Studio experience a plus.
  • Familiarity with Windsor.ai, Supermetrics, or similar connectors
  • WordPress and other CMS or HTML experience a plus.
  • Experience using BigQuery a plus.