Responsibilities

• Serve as the primary client lead and trusted advisor
• Translate the Pipeline Growth System into clear, actionable direction
• Lead strategic conversations with marketing and revenue leaders
• Create confidence by answering: “What are we doing, why, and what happens next?”
• Lead development and evolution of the Pipeline Growth Plan
• Define and maintain GTM motions
• Ensure messaging, campaigns, and systems align to that motion
• Prevent scope drift into “random acts of marketing.”
• Lead the internal pod (Campaign Manager, HubSpot Specialist, Creative, Traffic)
• Ensure strategy → execution → reporting is connected and coherent

Requirements

• B2B Agency Account Leadership experience
• Demand generation/growth marketing
• RevOps-informed marketing roles
• Experience in at least 2–3 of the following: Demand generation /campaign strategy; HubSpot or CRM-driven marketing; Sales & marketing alignment; Paid media, ABM and/or lifecycle marketing; Reporting, analytics, and funnel diagnostics

Preferred

• Senior Account Manager / Strategist hybrids
• Run accounts AND owned outcomes
• HubSpot (strong preference)
• Google Analytics / Reporting tools
• Paid media platforms (LinkedIn, Google)
• Standard collaboration tools (G-Suite, Slack, Monday.com)
• AI Agents and GPTs