Performance Marketing Manager, Paid Search

New York City, NY (Hybrid)

$159K/yr – $177K/yrSenior Level7+ years expFull time

Posted 11 days ago

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Job Summary

Own and scale Earner programs across major paid search platforms while building and leading a small team, and drive growth through advanced bidding, experimentation, measurement, and cross-functional collaboration.

  • Own and scale Earner programs across paid search platforms and drive acquisition.
  • Lead and develop a small team while partnering with Product, Data Science, Analytics, Engineering, and Creative teams.

Job Description

Responsibilities

  • Own and scale Earner programs across major paid search platforms (SEM, UAC, DemandGen), driving earner acquisition and business growth.
  • Lead and develop a team of currently three channel managers.
  • Be forward thinking and set and execute the overall Earner strategy going forward.
  • Design, execute, and analyze large-scale bidding experiments to improve efficiency, volume, and overall campaign performance.
  • Develop advanced bidding frameworks that extend beyond platform-native automation and Smart Bidding capabilities.
  • Lead rigorous testing programs across ad creatives, messaging, landing pages, and conversion funnels to drive incremental performance improvements.
  • Build measurement frameworks and experimentation roadmaps to evaluate marketing effectiveness and business impact.
  • Manage multiple high-impact initiatives simultaneously while adapting to changing business priorities.
  • Independently identify opportunities, develop recommendations, and execute projects with minimal oversight.
  • Partner closely with Product, Data Science, Analytics, Engineering, and Creative teams to develop scalable growth solutions.

Requirements

  • Bachelor's degree in Marketing, Economics, Statistics, Business, Engineering, or a related field.
  • Deep understanding of advanced bidding methodologies.
  • Strong knowledge of incrementality testing, experiment design, statistical significance, and performance measurement.
  • Extensive experience running creative, messaging, landing page, and conversion rate optimization (CRO) testing programs at scale.
  • 7+ years of experience managing large-scale performance marketing channel programs for high-growth consumer or technology businesses.
  • Demonstrated expertise in paid search strategy, campaign management, and performance optimization.
  • Strong analytical and quantitative skills with experience interpreting large datasets and experimentation results.
  • Proven experience managing multiple projects simultaneously in a dynamic environment.

Preferred

  • Hands-on experience building AI-powered tools, workflow automations, or machine learning-driven solutions to improve marketing operations and performance.
  • Excellent communication skills with the ability to influence cross-functional stakeholders and executive audiences.

Benefits

  • You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp.
  • All full-time employees are eligible to participate in a 401(k) plan.
  • You will also be eligible for various benefits.
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